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New Road Hotel

4.0 star property
Family-friendly hotel with a 24-hour front desk and a coffee shop
VIP Access

Choose dates to view prices

Photo gallery for New Road Hotel

Warehouse X | Hypo-allergenic bedding, in-room safe, desk, laptop workspace
Yoga
Front of property
Breakfast, lunch, dinner served; British cuisine
Loft, Hot Tub | Terrace/patio

Reviews

8.6 out of 10
Excellent

Popular amenities

  • Free WiFi
  • Air conditioning
  • Business services
  • Bar

Explore the area

View in a map
103-107 New Road, London, England, E1 1HJ
  • Place, East London Mosque
    ‪3 min walk‬
  • Place, Brick Lane
    ‪7 min walk‬
  • Place, Tower of London
    ‪14 min walk‬
  • Airport, London (LHR-Heathrow)
    ‪58 min drive‬
VIP Access
Curated for quality and service, VIP Access stays consistently receive our highest guest ratings.
  • Expect exceptional service
  • Extra savings and perks for Rewards members
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Room options

View all photos for Warehouse K

Warehouse K | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Warehouse K

8.6 out of 10
Excellent
(27 reviews)
  • 161 sq ft
  • Sleeps 3
  • 1 Double Bed

View all photos for Pocket Room

Pocket Room | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Pocket Room

8.6 out of 10
Excellent
(12 reviews)
  • 140 sq ft
  • Sleeps 2
  • 1 Double Bed

View all photos for Warehouse X

Warehouse X | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Warehouse X

9.0 out of 10
Wonderful
(6 reviews)
  • 161 sq ft
  • Sleeps 2
  • 1 King Bed

View all photos for Loft, Terrace

Loft, Terrace | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Loft, Terrace

  • 151 sq ft
  • City view
  • Sleeps 2
  • 1 Double Bed

View all photos for Warehouse Family

Warehouse Family | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Warehouse Family

  • 280 sq ft
  • Sleeps 4
  • 1 Double Bed and 1 Large Twin Bed

View all photos for Warehouse Twin

Warehouse Twin | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Warehouse Twin

10.0 out of 10
Exceptional
(1 review)
  • 172 sq ft
  • Sleeps 2
  • 2 Large Twin Beds

View all photos for Loft (Spa bath)

Loft (Spa bath) | Hypo-allergenic bedding, in-room safe, desk, laptop workspace

Loft (Spa bath)

  • 151 sq ft
  • Sleeps 2
  • 1 Double Bed

View all photos for Loft, Hot Tub

Loft, Hot Tub | Terrace/patio

Loft, Hot Tub

10.0 out of 10
Exceptional
(1 review)
  • 172 sq ft
  • Sleeps 2
  • 1 Double Bed

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About the neighborhood

London

Located in Tower Hamlets, New Road Hotel is within a 5-minute walk of East London Mosque and within 15 minutes of other popular attractions like Brick Lane. This 80-room, 4-star hotel has a restaurant and a bar/lounge, along with free in-room WiFi.

What's nearby

  • East London Mosque - 3 min walk - 0.2 miles
  • Brick Lane - 7 min walk - 0.4 miles
  • Tower of London - 14 min walk - 0.8 miles
  • Liverpool Street - 16 min walk - 0.9 miles
  • Tower Bridge - 4 min drive - 1.1 miles

Getting around

  • Whitechapel Underground Station - 4 min walk
  • Shadwell Station - 12 min walk
  • London City Airport (LCY) - 23 min drive

Restaurants

  • ‪Tayyabs - ‬1 min walk
  • ‪BEX COFFEE - ‬2 min walk
  • ‪Zaza's - ‬2 min walk
  • ‪Ambala - ‬1 min walk
  • ‪Needoo Grill - ‬1 min walk

About this property

New Road Hotel

Family-friendly hotel with a 24-hour front desk and a coffee shop
Guests of New Road Hotel enjoy access to free WiFi in public areas, meeting rooms, and conference space. Multilingual staff at the front desk are standing by 24/7 to help with dry cleaning/laundry, luggage storage, and tours or tickets. Other amenities at this family-friendly hotel include coffee/tea in a common area, an arcade/game room, and a library.
49-inch flat-screen TVs come with cable channels, and guests can stay connected with free WiFi. Bathrooms have hair dryers and free toiletries. Safes and desks are also standard. Housekeeping is available on request.

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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transportation

  • No onsite parking available

Food and drink

  • Cooked-to-order breakfast available for a fee 6:30 AM to 10:00 AM on weekdays and 7:00 AM to 11:00 AM on weekends; GBP 16.95 for adults and GBP 16.95 for children
  • A bar/lounge
  • A coffee shop/cafe
  • A restaurant
  • Coffee and tea in common areas
  • Snack bar/deli

Restaurants on site

  • Cereal Grind Coffee Shop
  • Mr White's Chophouse

Things to do

  • Arcade/game room
  • Bicycle storage
  • Billiards/pool table
  • Library
  • TV in common areas

Family friendly

  • Arcade/game room
  • Snack bar/deli
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Luggage storage
  • Safe at front desk
  • Vending machine

Guest services

  • Change of bedsheets (on request)
  • Change of towels on request
  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Proposal/romance packages
  • Tour and ticket assistance

Business services

  • 2 meeting rooms
  • 431 square feet of conference space
  • Coworking space

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Bathroom emergency pull cord
  • Elevator
  • Grab bar near toilet
  • Low-height counter and sink
  • Raised toilet seat
  • Stair-free path to entrance
  • Well-lit path to entrance
  • Wheelchair accessibility
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible lounge
  • Wheelchair-accessible path to elevator
  • Wheelchair-accessible public washroom
  • Wheelchair-accessible registration desk
  • Wheelchair-accessible restaurant

More

  • At least 80% lighting from LEDs
  • Banquet hall
  • Comprehensive food waste policy
  • Comprehensive recycling policy
  • Double-glazed windows
  • Eco-friendly cleaning products used
  • Locally-owned and organized tours and activities
  • Rooftop garden
  • Smoking not allowed
  • Vegan dining options
  • Vegetarian breakfast available
  • Vegetarian dining options

Room amenities

Bedroom

  • Bedsheets provided
  • Blackout drapes
  • Hypo-allergenic bedding

Bathroom

  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Towels provided

Entertainment

  • 49-inch flat-screen TV with cable channels

Food and drink

  • Champagne service

More

  • Air conditioning
  • Bulk dispensers for toiletries
  • Connecting rooms available
  • Desk
  • Eco-friendly toiletries
  • Electrical adapters
  • Energy-saving switches in guestrooms
  • Iron/ironing board on request
  • Laptop workspace
  • LED lighting
  • Recycling
  • Safe
  • Soundproofed rooms
  • Water-efficient toilets

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Contactless check-in available
Minimum check-in age: 18

Check-out

Check-out before 11 AM
Contactless check-out available
Late check-out subject to availability
A late check-out fee will be charged
Express check-out available

Special check-in instructions

Guests will receive an email within 72 hours before arrival with check-in instructions; front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • Service animals exempt from fees

Children and extra beds

  • One child 2 years old or younger stays free when using existing bedding
  • Rollaway/extra beds are available for GBP 40.0 per night

Property payment types

Important information

Optional extras

These fees and deposits will be charged at check-in, check-out, or the time of service.

  • Fee for cooked-to-order breakfast: approximately GBP 16.95 for adults and GBP 16.95 for children
  • Early check-in is available for a fee (subject to availability)
  • Late check-out is available for a fee (subject to availability)
  • Rollaway bed fee: GBP 40.0 per night

This list may not be comprehensive. Fees and deposits might not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards, and mobile payments; cash is not accepted
Mobile payment options include: Google Pay and Apple Pay
Cashless transactions are available
This property uses eco-friendly cleaning products
Safety features at this property include a fire extinguisher, a smoke detector, a security system, a first aid kit, and window guards
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room
  • Check-in: 3:00 PM—-anytime
  • Check-out: 11 AM
  • Minimum check-in age: 18
The front desk is open 24 hours a day, and checking out is easy with express services.

We should mention

Details about charges, deposits, or other important information:

  • This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession.
  • This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children. If you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room.
  • Charges for extra guests may apply and vary depending on the property's policy.
  • A cash deposit, credit card, or debit card for incidental charges, as well as a government-issued photo ID, may be required at check-in.
  • Special requests are subject to availability at the time of check-in and can't be guaranteed. Certain requests may come with additional charges.
  • No parking is available onsite.
  • This property accepts credit cards, debit cards, and mobile payments. Cash is not accepted. 
  • Mobile payment options include: Google Pay and Apple Pay.
  • This property uses eco-friendly cleaning products.
  • Onsite safety features include a fire extinguisher, a smoke detector, a security system, a first aid kit, and window guards.
  • Cashless payment methods are available for all transactions.

Additional information about polices, regulations, and more:

  • Connecting or adjoining rooms can be requested, but all rooms are subject to availability. Contact the property using the phone number on your booking confirmation.
  • This property welcomes guests of all sexual orientations and gender identities (LGBTQ+ friendly).

Property is also known as

New Road Hotel London
New Road London
New Road Hotel Hotel
New Road Hotel London
New Road Hotel Hotel London

Frequently asked questions

Is free cancellation available at New Road Hotel?

New Road Hotel provides free cancellation on certain room rates. For specific requirements, review the cancellation policy on our site.

How much does it cost to stay at New Road Hotel?

As of Jan 18, 2026, prices found for a 1-night stay for 2 adults at New Road Hotel on Jan 25, 2026 start from $99.23, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

What can I see within easy reach of New Road Hotel?

This hotel is situated in Tower Hamlets within a 10-minute walk of East London Mosque and Brick Lane. You'll also find Tower of London and Tower Bridge within a short drive.

Will I be able to park at New Road Hotel?

Bicycle parking is also available for guests.

Does New Road Hotel have a casino?

No, New Road Hotel doesn't have a casino.

Is there an indoor pool at New Road Hotel?

No, there is no indoor pool at this hotel.

Is New Road Hotel good for couples?

There are many amenities for couples at this hotel, including Champagne service as well as a bar and a restaurant.

Are there hot tubs at New Road Hotel?

Yes, this hotel offers private outdoor spa tubs in some guestrooms.

Does New Road Hotel feature a restaurant that includes a breakfast menu?

Yes, New Road Hotel serves a cooked-to-order breakfast for a surcharge on weekday mornings at Mr White's Chophouse.

Does New Road Hotel allow pets to stay free of charge?

No, pets aren't allowed at New Road Hotel though service animals are welcome.

Are there connecting rooms at New Road Hotel?

Yes, you can book connecting guestrooms at this hotel for your group or family vacation.

Where is the closest airport to New Road Hotel?

The closest major airport to New Road Hotel is London City Airport (LCY), which is 7.2 mi away (23 minutes by car). Another top airport is Heathrow Airport (LHR), which is located 21.5 mi away (65-minute drive).

Can I book a room with a balcony at New Road Hotel?

Yes, some guestrooms at this hotel offer either a furnished balcony or a terrace where guests can enjoy city views.

New Road Hotel Reviews

Reviews

8.6

Excellent

Rating 10 - Excellent. 524 out of 1002 reviews
Rating 8 - Good. 299 out of 1002 reviews
Rating 6 - Okay. 110 out of 1002 reviews
Rating 4 - Poor. 38 out of 1002 reviews
Rating 2 - Terrible. 31 out of 1002 reviews

9.2/10

Cleanliness

9.0/10

Staff & service

8.4/10

Amenities

8.8/10

Property conditions & facilities

Reviews

10/10 Excellent

Matthew, San Jose

Stayed 3 nights in Oct 2025

10/10 Excellent

David

Stayed 3 nights in Oct 2025

2/10 Terrible

Moses

Stayed 2 nights in Sep 2025

6/10 Okay

Dominique

Stayed 1 night in Sep 2025

10/10 Excellent

Richard

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Hotel is amazing close to the tube. Area around is just OK
Stayed 2 nights in Sep 2025

10/10 Excellent

Lachlan

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Sep 2025

10/10 Excellent

Alexandra

Traveled with group
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We had a wonderful stay! The breakfast was good, the location is convenient for the tube and the hotel itself was clean and quiet. Definitely recommend!
Stayed 6 nights in Sep 2025

10/10 Excellent

Anna

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
This was a beautiful and comfortable hotel. The bed was a dream, so soft. It’s very close to trendy shopping and dining. Our shower had a maintenance issue the first night and it was dealt with immediately by the very attentive staff.
Stayed 2 nights in Sep 2025

6/10 Okay

Liz

Liked: Cleanliness
Stayed 3 nights in Sep 2025

8/10 Good

Simon

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Nice hotel in busy area
Stayed 1 night in Sep 2025

10/10 Excellent

Andy

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Lovely hotel would go back

Lovely hotel, warm, cosy, clean and all you would expect. Staff were helpful, breakfast was fabulous and the drinks were not extortionate. Recommended
Stayed 2 nights in Sep 2025

8/10 Good

Brian

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Nice hotel ina. Cool area

The room was nice and clean, and really nice products (shampoo/shower gel) The shower was a wet room with the toilet as well, which made it a tad uncomfortable after having the shower, it didn’t drain away very quickly, as I found out in socks. The staff were super friendly and helpful and the location is great, awesome local market round the corner, which lots of various Asian food, which smelt unbelievable walking through, arguably, walking around the area was the safest I’ve felt in London, it wasn’t until we were on the tube, and across from the people attending the right wing march, that we fled uncomfortable. Go figure. Anyway I’d absolutely a stay here, the only gripe was the wet room, but there really isn’t much they can do about that :)
Stayed 1 night in Sep 2025

10/10 Excellent

Bassirou

Stayed 3 nights in Aug 2025

10/10 Excellent

Courtney

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 3 nights in Aug 2025

8/10 Good

Yaw

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 3 nights in Aug 2025

10/10 Excellent

Blair

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Loved it & especially the rooftop
Stayed 3 nights in Aug 2025

8/10 Good

Emily

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Jul 2025

10/10 Excellent

Ahsan

Stayed 1 night in Jun 2025

8/10 Good

Gracie

Traveled with partner
Liked: Cleanliness, staff & service, property conditions & facilities
Great location for staying in London for the night. Walkable to Brick Lane and Whitechapel station is only a 4 minute walk away so great for accessing London. Area is safe.
Stayed 1 night in Aug 2025

10/10 Excellent

Martin

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Wow what a beautiful boutique hotel. The bed was huge and very comfortable, had a great night sleep, the room had air conditioning so the temperature was always nice. Great wet room shower including all top quality body and shampoo/conditioner. The food, we had breakfast and dinner was spectacular, cooked perfectly. All the staff were excellent, professional, very friendly and helpful. The hotel including rooms and all areas is beautiful, all work, design and style are of a very high standard. We thoroughly enjoyed our stay and would highly recommend staying there. Thank you to all for making our stay so very enjoyable. Look forward to coming back. Access around London is very easy the hotel is about 5 min walk from Whitechapel station, there is a huge market outside the station.
Stayed 1 night in Aug 2025

4/10 Poor

Lee

Business traveler
Liked: Cleanliness, staff & service, property conditions & facilities
Hotel is ok £50 is instantly taken from your account on arrival. Unfortunately you are obviously not trusted. I am not sure why this is taken, with my work I stay in many hotels and it is only certain hotels in London who do this. No kettle in the room either, again it is a London thing. You need to venture out of your room to get a hot drink in a paper cup. If people steal things then the good customers should not be punished with £50 deposits and no kettles. I left yesterday and still have not received my £50 back, yet it was taken out of my account Instantly. The hotel is fine apart from the above
Stayed 3 nights in Aug 2025

6/10 Okay

Marta

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities
Very nice staff.
Stayed 3 nights in Aug 2025

8/10 Good

John, Crewe by Farndon

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 1 night in Jul 2025

10/10 Excellent

Dorota

Traveled with partner
Liked: Cleanliness, staff & service, property conditions & facilities
Very nice hotel close to Tower bridge (15-20 minutes walk) The rooms are nice, pretty new but small. We had a Warehouse k, and barely had enough space to put our suitcase. However, they are clean and modern, and was what we needed for our London visit. The breakfast is included and very good The staff is very friendly. The hotel is also walking distance from the metro, but it is not the nicest neighbourhood.
Stayed 5 nights in Jul 2025

6/10 Okay

Gary

Liked: Cleanliness, property conditions & facilities

The view killed it for me

We booked this trip as an anniversary experience we decided to go for the most expensive room which had on paper a beautiful little balcony, however on check in the room had an atrocious view from the balcony looking into a derelict building. I wouldn’t have minded if there was a price difference but there wasn’t. The room itself was very modern and arty, although the bed was a little hard. I find it difficult to criticise as the area is clearly being gentrified but I was really disappointed with what I got for nearly £300
Stayed 1 night in Aug 2025

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