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Best Western Premier Herald Square

3.0 star property

Choose dates to view prices

Photo gallery for Best Western Premier Herald Square

Property amenity
Lobby
Exterior
Standard Room, 1 King Bed, Non Smoking | Premium bedding, in-room safe, desk, blackout drapes
Restaurant

Reviews

8.6 out of 10
Excellent

Popular amenities

  • Free WiFi
  • Air conditioning
  • Gym
  • Breakfast available
  • Business services
  • Bar

Explore the area

View in a map
50 W 36th St, New York, NY, 10018
  • Place, 5th Avenue
    ‪2 min walk‬
  • Place, Empire State Building
    ‪5 min walk‬
  • Place, Times Square
    ‪8 min walk‬
  • Airport, Newark Liberty Intl. Airport (EWR)
    ‪35 min drive‬

Room options

View all photos for King Room

Premium bedding, in-room safe, desk, blackout drapes

King Room

  • Sleeps 2
  • Free WiFi

View all photos for Standard Room, 1 Queen Bed, Accessible, Non Smoking

Standard Room, 1 Queen Bed, Accessible, Non Smoking | Premium bedding, in-room safe, desk, blackout drapes

Standard Room, 1 Queen Bed, Accessible, Non Smoking

8.8 out of 10
Excellent
(9 reviews)
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

Accessible Queen Room

  • Sleeps 2
  • Free WiFi

View all photos for Standard Room, 1 King Bed, Non Smoking

Standard Room, 1 King Bed, Non Smoking | Premium bedding, in-room safe, desk, blackout drapes

Standard Room, 1 King Bed, Non Smoking

8.8 out of 10
Excellent
(30 reviews)
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed
  • Free WiFi

View all photos for Standard Room, 2 Double Beds, Non Smoking

Standard Room, 2 Double Beds, Non Smoking | Premium bedding, in-room safe, desk, blackout drapes

Standard Room, 2 Double Beds, Non Smoking

9.0 out of 10
Wonderful
(47 reviews)
  • 1 bedroom
  • Sleeps 4
  • 2 Double Beds
  • Free WiFi

View all photos for Executive Room, 1 King Bed, Non Smoking

Executive Room, 1 King Bed, Non Smoking | Premium bedding, in-room safe, desk, blackout drapes

Executive Room, 1 King Bed, Non Smoking

  • 1 bedroom
  • Sleeps 2
  • 1 King Bed
  • Free WiFi

Executive King Room

  • Sleeps 2
  • Free WiFi

Two Double Room

  • Sleeps 4
  • Free WiFi

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About the neighborhood

New York

Located in Manhattan, Best Western Premier Herald Square is adjacent to Herald Square and within a 5-minute walk of other popular sights like 5th Avenue. This 3-star hotel has 94 guestrooms and offers free in-room WiFi, a gym, and a 24-hour business center.

What's nearby

  • 5th Avenue - 2 min walk - 0.1 miles
  • Herald Square - 2 min walk - 0.1 miles
  • Macy's - 2 min walk - 0.1 miles
  • Empire State Building - 5 min walk - 0.3 miles
  • Times Square - 8 min walk - 0.4 miles

Getting around

  • 34 St. Station (Herald Square) - 2 min walk
  • New York W 32nd St. Station - 5 min walk
  • LaGuardia Airport (LGA) - 28 min drive

Restaurants

  • ‪Keens Steakhouse - ‬1 min walk
  • ‪Monarch Rooftop - ‬2 min walk
  • ‪Roma Pizza & Restaurant - ‬2 min walk
  • ‪Tonchin New York - ‬1 min walk
  • ‪Taco Bell - ‬1 min walk

About this property

Best Western Premier Herald Square

At Best Western Premier Herald Square, guests have access to a gym, free WiFi in public areas, and a 24-hour business center. Multilingual staff at the 24-hour front desk can assist with luggage storage, concierge services, and dry cleaning/laundry. Additional amenities include coffee/tea in a common area, free newspapers, and laundry facilities.
LED TVs come with cable channels, and guests can stay connected with free WiFi and wired Internet. Bathrooms offer hair dryers and free toiletries, and beds are dressed in premium bedding. Free local calls, safes, and ironing boards are other standard amenities.
Recreational amenities at the hotel include a fitness center.

Similar properties

Exterior
Hilton Garden Inn New York/West 35th Street
Manhattan
  • Pet friendly
  • Free WiFi
  • Restaurant
  • Air conditioning
9.0 out of 10, Wonderful, 3,115 reviews
$147 nightly
The price is $172
May 25 - May 26
Total with taxes and fees
Hilton Garden Inn New York/West 35th Street

Property amenities

Internet

  • Available in all rooms: Free WiFi and wired internet
  • Available in some public areas: Free WiFi and wired internet

Parking and transportation

  • No onsite parking available

Food and drink

  • Daily full breakfast available 7:00 AM to 11:00 AM for a fee: USD 20 to 45 for adults and USD 20 to 45 for children
  • A bar/lounge
  • A coffee shop/cafe
  • Coffee and tea in common areas

Things to do

  • Gym
  • TV in common areas

Family friendly

  • In-room crib
  • Laundry facilities
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • ATM
  • Free newspapers in lobby
  • Laundry facilities
  • Luggage storage
  • Safe at front desk
  • Vending machine

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Tour and ticket assistance

Business services

  • 24-hour business center

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Assistive listening devices
  • Braille/raised signage
  • Elevator
  • Well-lit path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible path of travel
  • Wheelchair-accessible path to elevator
  • Wheelchair-accessible public washroom

More

  • 17 floors
  • Smoking not allowed

Room amenities

Bedroom

  • Blackout drapes
  • Free crib
  • Premium bedding

Bathroom

  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shower
  • Towels provided

Entertainment

  • LED TV with premium cable channels

More

  • Air conditioning
  • Desk
  • Free local calls
  • Iron/ironing board
  • Phone
  • Safe
  • Soundproofed rooms

Policies

Check-in

Check-in start time: 3 PM; Check-in end time: 11:00 AM
Minimum check-in age: 21

Check-out

Check-out before 11 AM

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • This property doesn't allow pets (service animals welcome)

Children and extra beds

  • Free cribs/infant beds are available

Property payment types

Important information

Fees

You'll be asked to pay these charges at the property:

  • Deposit: USD 200 per accommodation, per stay

These are all of the charges provided to us by the property.

Optional extras

These fees and deposits will be charged at check-in, check-out, or the time of service.

  • Fee for full breakfast: approximately USD 20 to 45 for adults, and USD 20 to 45 for children

This list may not be comprehensive. Fees and deposits might not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted
This property affirms that it follows the cleaning and disinfection practices of We Care Clean (Best Western)
  • Check-in: 3 PM—-11:00 AM
  • Check-out: 11 AM
  • Minimum check-in age: 21
The front desk is open 24 hours a day.

We should mention

Details about charges, deposits, or other important information:

  • This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession.
  • Charges for extra guests may apply and vary depending on the property's policy.
  • A cash deposit, credit card, or debit card for incidental charges, as well as a government-issued photo ID, may be required at check-in.
  • Special requests are subject to availability at the time of check-in and can't be guaranteed. Certain requests may come with additional charges.
  • No parking is available onsite.
  • This property accepts credit cards. Cash is not accepted. 
  • This property affirms that it follows the cleaning and disinfection practices of We Care Clean (Best Western).

Additional information about polices, regulations, and more:

  • No rollaway or extra beds are available.

Property is also known as

Best Western Herald
Best Western Herald Square
Best Western Premier Herald
Best Western Premier Herald Square
Best Western Premier Herald Square Hotel
Best Western Premier Herald Square Hotel New York
Best Western Premier Herald Square New York
Herald Square Best Western
Premier Herald Square
Premier Herald Square New York
Best Western Premier Herald Square Hotel
Best Western Premier Herald Square New York
Best Western Premier Herald Square Hotel New York

Frequently asked questions

What's there to see near Best Western Premier Herald Square?

This hotel is situated in Manhattan, just steps from 5th Avenue and Herald Square, and within a short walk of Bryant Park. You'll also find Broadway and Times Square less than a mile away.

How much does it cost to stay at Best Western Premier Herald Square?

As of May 12, 2026, prices found for a 1-night stay for 2 adults at Best Western Premier Herald Square on May 25, 2026 start from $145, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Is there parking available at Best Western Premier Herald Square?

No, there isn't parking at this hotel.

Does Best Western Premier Herald Square include a casino?

No, Best Western Premier Herald Square doesn't have a casino.

Is there an indoor pool at Best Western Premier Herald Square?

No, there is no indoor pool at this hotel.

What do couples enjoy most about Best Western Premier Herald Square?

Couples staying at this hotel will appreciate amenities like premium bedding and free wired internet as well as a bar/lounge.

Are there hot tubs at Best Western Premier Herald Square?

No, there isn't a spa tub at this hotel.

Does Best Western Premier Herald Square feature a restaurant that includes a breakfast menu?

Yes, Best Western Premier Herald Square serves a full breakfast each morning for a surcharge from its cafe.

Does Best Western Premier Herald Square allow pets to stay for free?

No, pets aren't allowed at Best Western Premier Herald Square though service animals are welcome.

Are there connecting rooms at Best Western Premier Herald Square?

No, this hotel doesn't feature connecting guestrooms.

What is the closest airport to Best Western Premier Herald Square?

The closest major airport to Best Western Premier Herald Square is LaGuardia Airport (LGA), which is 9.5 mi away (28 minutes by car). Another top airport is Teterboro, NJ (TEB), which is located 12.2 mi away (19-minute drive).

Are there rooms with balconies at Best Western Premier Herald Square?

No, there aren't any guestrooms with balconies at Best Western Premier Herald Square.

Best Western Premier Herald Square Reviews

Reviews

8.6

Excellent

Rating 10 - Excellent. 559 out of 1011 reviews
Rating 8 - Good. 257 out of 1011 reviews
Rating 6 - Okay. 113 out of 1011 reviews
Rating 4 - Poor. 42 out of 1011 reviews
Rating 2 - Terrible. 40 out of 1011 reviews

8.8/10

Cleanliness

8.8/10

Staff & service

8.0/10

Amenities

8.4/10

Property conditions & facilities

Reviews

10/10 Excellent

Talha

Liked: Cleanliness, property conditions & facilities
Awesome
Stayed 1 night in Feb 2026

10/10 Excellent

Muhammed Kerim

Stayed 3 nights in Jan 2026

6/10 Okay

Jeffrey

Traveled with partner
The room was cold upon arriving
Stayed 2 nights in Jan 2026

10/10 Excellent

Tobias

Business traveler
Liked: Cleanliness, staff & service, amenities
Clean room, very friendly front desk, good midtown location, great value
Stayed 1 night in Jan 2026

10/10 Excellent

Andrew

Liked: Cleanliness, property conditions & facilities
Clean and friendly staff!
Stayed 3 nights in Oct 2025

10/10 Excellent

Tobias

Business traveler
Liked: Cleanliness, staff & service, amenities
Clean and functional room, front desk is very friendly. Pleasant experience.
Stayed 2 nights in Jan 2026

10/10 Excellent

Lewis

Traveled with group
Liked: Cleanliness, amenities, property conditions & facilities
Helpful and attentive staff. Always had a clean room. Great location to stay.
Stayed 7 nights in Jan 2026

10/10 Excellent

Charles

Business traveler
Liked: Cleanliness, staff & service, amenities
Incredibly clean, exceptional value for the money, super friendly staff.
Stayed 1 night in Jan 2026

10/10 Excellent

Michael Sean

Liked: Cleanliness
Disliked: Amenities
Great staff!!
Stayed 4 nights in Jan 2026

10/10 Excellent

ALBERT

Stayed 1 night in Jan 2026

10/10 Excellent

veronica

Traveled with group
Liked: Cleanliness, staff & service, amenities
Hotel very clean, all required amenities, excellent location. Very helpful reception both the day and the night personal. Cleaning personal excelent
Stayed 20 nights in Jan 2026

10/10 Excellent

Nadire

Stayed 1 night in Oct 2025

10/10 Excellent

Kelly Mahaney

Traveled with family
Liked: Cleanliness, staff & service, amenities
This is a hidden gem! Great service, and clean and comfortable. Highly recommend!
Stayed 2 nights in Jan 2026

2/10 Terrible

Ana

Traveled with family
Disliked: Cleanliness, staff & service, property conditions & facilities, room comfort
Too noisy. I wouldn’t stay there again. Bed was not comfortable neither pillows. Small bathroom didn’t fit 2 person at a time.
Stayed 4 nights in Jan 2026

10/10 Excellent

Paola

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Great stay. Location was perfect.
Stayed 3 nights in Jan 2026

10/10 Excellent

Mohammad

Stayed 3 nights in Jan 2026

10/10 Excellent

Victor

Stayed 1 night in Dec 2025

10/10 Excellent

Diane

Stayed 5 nights in Jan 2026

2/10 Terrible

Almir

Traveled with family
Disliked: Cleanliness, staff & service, amenities, property conditions & facilities
I was so disappointed in this property we really wanted to love it based on the reviews but maybe we were just unlucky we got a room with a damaged wall that I didn’t notice at first until a piece of the wall struck my 2 year old while she was watching out the window. Also the staff was not very helpful, we asked if there was a business center and we were told no later on to find there was one. Besides the location we really didn’t enjoy our stay. The beds were uncomfortable, housekeeping skipped our room on the first day. It was one thing after another. We stayed at another property next door last year and had an amazing experience we were hoping this one would be the same but finding a good stay is half of the stay in NYC. We definitely won’t be back to this property.
Stayed 4 nights in Jan 2026

10/10 Excellent

Chanchal

Traveled with family
Liked: Cleanliness, staff & service, amenities
Clean room and very polite staff.
Stayed 2 nights in Jan 2026

10/10 Excellent

Duniel Lazaro Galvez

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very convenience location
Stayed 2 nights in Jan 2026

10/10 Excellent

Raisa

Traveled with group
Liked: Cleanliness, amenities, property conditions & facilities
Hotel smelled so good! Easy access, great staff!
Stayed 2 nights in Jan 2026

10/10 Excellent

Sarah

Stayed 1 night in Jan 2026

8/10 Good

Avantika

Stayed 2 nights in Jan 2026

10/10 Excellent

Michael

Stayed 1 night in Nov 2025

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