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Rocco Forte Brown's Hotel

5.0 out of 5.0

Recent guest reviews

As soon as I walked in the hotel, I love it. The atmosphere there are old England and elegant. The receptionist was welcomed but polite. Imagined they are well tough about manners. Went to the spa and had one of the best treatment in my life. Unforgettable experience. The bar with some live music and the afternoon tea, etc... bond street is just there but quiet. I want to live in the hotel...

From the minute you step out of your car and into the hotel the feeling that this will be a special visit begins. Front desk staff and concierge were very accommodating to my family. They enhanced our stably with assistance at every call. The bar was fun and relaxed, the dinner outstanding. My only complaint is being there for just 3 wasn't enough. Special thanks to Max and Semion who dealt with our extra large Christmas luggage. 17 bags 5 people....moved in and out with smiles and insistence we not lift a finger. Thank you for starting our holiday so graciously.

This must be one of London’s best kept secrets and is consistently excellent. I have stayed here, come for dinner, just for drinks and for afternoon tea. The perfect quiet place for Mayfair drinks in the evening or for a place to escape for tea and cake, a business meeting or even a glass of wine in the afternoon I have been coming here for years and if ever one needs a recommendation for friends or visitors to London Brown’s hotel will never fail you! We had a wonderful afternoon tea here (which I have had many a time!) and as always, everything was fresh, beautifully presented and lovely, attentive service. Bottle of champagne or two to go with it and everyone is happy! Five stars!

We went to browns for my aunts 50th birthday. As it is 22nd of December we got the festive afternoon tea. The other option was ‘tea-tox’ and after reading the menu there was only really one choice as the ‘tea-tox’ had some strange (otherwise known as ‘healthy choices’)such as spinach crepes and raw dessert slices. The deciding factor however was that instead of scones With clotted cream and strawberry jam it was ‘a selection of fruits and nuts with a trio of dips’ which for an afternoon tea I think is fundamentally wrong. This tea was aimed at health freaks. And if you are a health freak you are unlikely to be eating an afternoon tea. The festive tea sandwiches consisted of cucumber and cream cheese, egg mayo, coronation chicken, smoked salmon and pickled fennel, and turkey with cranberry sauce. My personal favorites were the coronation chicken and smoked salmon. Then came the scones with the cakes and pastries. The scones came with two mini mince pies. As there were three of us this could be considered a problem as there were only five scones (two fruit and three plain) fortunately I don’t like Raisins and mum and my aunt polished off the fruit ones. I had two plain ones. The scones were absolutely delicious and I would love to be able to make ones of a similar quality. Then we started on the pastries. There was a chocolate, banana and lime slice, an almond and pear sponge ‘gift’, a blackberry macaron, pineapple pecan tart, and a bay leaf and Apple Bauble. My aunt and mum both had the chocolate, banana and lime slice (they offered us more sandwiches, scones and Cakey things). They said that it was very very Chocolatey and that you can’t really taste the banana and lime. My aunt and I both had an apple and bay leaf bauble. It had an Apple purée center surrounded by a mousse of apple and bay encased in a bright red thick glaze sat atop a shortbread biscuit with a fondant snowflake on top. I wasn’t sure about the texture of this as it was rather rubbery. The shortbread base was very soft as well. I also shared the macaron with my mum. The macaron itself was bright pink and the filling was bright purple with flecks of a darker purple. We were unsure what flavor it was. My mum and I also had the pineapple and pecan tart it was a pecan mousse atop a pineapple purée in a soft pastry case topped with a white chocolate decoration (a white and brown dotted snowman chocolate transfer sheet. To drink my mum and aunt had chai and Darjeeling tea but as I am twelve I am not a huge tea drinker so I had a very rich hot chocolate and water. At the end they let us talk to the pastry chef. I think a may have over done it with the food. All in all it was a very enjoyable experience and I would thoroughly recommend it to anyone who is hungry and in London.

We had afternoon tea in the welcoming wooden panelled tea rooms, sat in comfy chairs beside the fire. The sandwiches were plentiful (and refilled on request) as were the pastries, cakes and scones. We were even brought Christmas cake and chocolate log. The teas were beautifully presented in dribble free pots with tea strainers - we hardly had to pour for ourselves so attentive were the team. It was an absolute treat and much welcomed after slogging through the heaving streets of Mayfair and Piccadilly. Service was impeccable - it’s a pity that the manners of some of the other guests left a lot to be desired but the team handled everything professionally.

We try different luxury afternoon tea venues in London at Christmas and Brown's yesterday was definitely one of the best. Such solicitous service! Really welcoming and efficient. Great atmosphere also with lovey decorations and a nice feel to the rooms where afternoon tea is served. Excellent pianist also The tea itsefl was truly generous and delicious! No sense of meaness nor being hurried. Such a treat for Christmas and such a lovely location to launch into London at night which is better decorated and atmospheric than any other city I can think of.

One of our favourite hotels. Our third or forth stay this year. Browns is a home from home. Superb location. Stylish and spacious suites. Very child friendly. Nothing is too much trouble. So glad we found this hotel

Our 3rd stay at Browns and as always, a great experience. The superb staff make you feel so welcome and it's great to see familiar faces. Donavan's Bar has been revamped somewhat since we were last there and the larger space gives it a fun vibrant atmosphere. We did not eat in the restaurant except for breakfast so cannot comment on the menu but breakfast is still first class. Thank goodness London has Browns!

Went as a group of four for a Christmas treat of afternoon tea at Browns Hotel. The enviroment and ambiance added yo the occasion with the pionist playing in the background. Beautiful surroundings which take you back yo a time gone by. Staring with a glass of champagne the food was excellent, with a spiced tea, a mixture of sandwiches both closed and open followed by scones, jam and cream an a number of delicious tea cakes. A selection of different teas were available. Service was good however a 12.5% service charge gave no option of how much you might have wanted to contribute

Overall the hotel is lovely. I find the staff particularly helpful, efficient and welcoming (particularly The doormen). The only gripe was the state of some repairs in the bathroom which were unbecoming to a 5 star hotel.

33 Albemarle Street London England

Hotel highlights

  • Walking distance to Buckingham Palace and Piccadilly Circus
  • Free WiFi and wired Internet in rooms and public areas
  • Onsite dining
  • Spa

Located in City of Westminster, Rocco Forte Brown's Hotel is within a 10-minute walk of popular sights such as Piccadilly Circus and London Palladium Theatre. This 115-room, 5-star hotel has conveniences like a full-service spa, a 24-hour fitness center, and free in-room WiFi. Centrally located in London, the hotel is also a short walk from Buckingham Palace and Her Majesty's Theatre.


Enjoy dining at one of 2 onsite restaurants including Ora By Heinz Beck, which specializes in Italian cuisine. Savor a meal from the comfort of your room with 24-hour room service, or make new friends over drinks at the bar/lounge. Start each morning off right with continental breakfast served for a fee.


Rocco Forte Brown's Hotel's 115 soundproofed rooms provide iPod docks, minibars, and espresso makers. 49-inch LED TVs come with satellite channels and DVD players, and guests can stay connected with free WiFi and wired Internet. Bathrooms offer rainfall showers, hair dryers, and designer toiletries, and Select Comfort beds with Egyptian cotton sheets and pillow menus ensure a restful night. Free newspapers, free international calls, and free long-distance calls are also available.

Property features

Guests staying at Rocco Forte Brown's Hotel enjoy access to a full-service spa, a 24-hour fitness center, and free WiFi in public areas. Valet parking is available for GBP 50 per day, and there's also a free area shuttle. Multilingual staff at the 24-hour front desk can assist with dry cleaning/laundry, concierge services, and luggage storage. Other amenities at this luxury hotel include 6 meeting rooms, a conference center, and a 24-hour business center.

Room options

Deluxe Room

King 1 | Sleeps 2

Executive Room

King 1 | Sleeps 2

Classic Suite

King 1 | Sleeps 2

Deluxe Suite

King 1 | Sleeps 2

Reviews from Trip Advisor

Trip Advisor aggregated rating

90% of guests recommend this hotel

Total of 1472 reviews