Gem Fitzrovia Hotel

4.0 star property
Family-friendly hotel with a 24-hour front desk and a coffee shop
VIP Access

Choose dates to view prices

Photo gallery for Gem Fitzrovia Hotel

Front of property - evening/night
Bar (on property)
Lobby
Bar (on property)
Triple Room | 1 bedroom, hypo-allergenic bedding, in-room safe, individually decorated

Reviews

8.6 out of 10
Excellent

Popular amenities

  • Bar
  • Room service
  • 24/7 front desk
  • Housekeeping

Explore the area

Map
20-28 Bolsover Street, London, England, W1W 5NB
  • The British Museum
    ‪15 min walk‬
  • Piccadilly Circus
    ‪19 min walk‬
  • Hyde Park
    ‪19 min walk‬
  • London (LHR-Heathrow)
    ‪36 min drive‬
VIP Access
Curated for quality and service, VIP Access stays consistently receive our highest guest ratings.
  • Expect exceptional service
  • Extra savings and perks for Rewards members

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Room options

Superior Twin Room

9.0 out of 10
Wonderful
(16 reviews)
  • 161 sq ft
  • Sleeps 3
  • 2 Twin Beds

Triple Room

9.0 out of 10
Wonderful
(2 reviews)
  • 215 sq ft
  • Sleeps 3
  • 1 Double Bed and 1 Double Sofa Bed

Superior Single Room

9.0 out of 10
Wonderful
(2 reviews)
  • 161 sq ft
  • Sleeps 1
  • 1 Twin Bed

Superior Double Room

8.6 out of 10
Excellent
(46 reviews)
  • 161 sq ft
  • Sleeps 3
  • 1 Double Bed

Executive Double Room

8.6 out of 10
Excellent
(4 reviews)
  • 194 sq ft
  • Sleeps 3
  • 1 Double Bed

Executive Twin Room

8.0 out of 10
Very good
(3 reviews)
  • 194 sq ft
  • Sleeps 3
  • 2 Twin Beds

Superior Twin Room

  • Sleeps 2
  • 2 Twin Beds

Superior Single Room

  • Sleeps 1
  • 1 Twin Bed

Executive Twin Room

  • Sleeps 2
  • 2 Twin Beds

Triple Room

  • Sleeps 3
  • 1 Twin Sofa Bed and 1 Double Bed

Executive Room

  • Sleeps 2
  • 1 Double Bed

Superior Double Room

  • Sleeps 2
  • 1 Double Bed

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About the neighborhood

London

Located in London City Centre within a short walk of Oxford Circus, Gem Fitzrovia Hotel is within a mile (2 km) of other popular sights such as Piccadilly Circus. This 86-room, 4-star hotel has conveniences like a restaurant, 24-hour room service, and free in-room WiFi.

What's nearby

  • The British Museum - 15 min walk - 0.8 miles
  • Piccadilly Circus - 19 min walk - 1.0 mile
  • Hyde Park - 19 min walk - 1.0 mile
  • Buckingham Palace - 6 min drive - 1.9 miles
  • Big Ben - 6 min drive - 2.0 miles

Getting around

  • Great Portland Street Underground Station - 3 min walk
  • London Euston Station - 15 min walk
  • Heathrow Airport (LHR) - 51 min drive

Restaurants

  • ‪Caravan Fitzrovia - ‬2 min walk
  • ‪Pret a Manger - ‬2 min walk
  • ‪Pret a Manger - ‬3 min walk
  • ‪The Albany - ‬3 min walk
  • ‪The Junction - ‬2 min walk

About this property

Gem Fitzrovia Hotel

Family-friendly hotel with a 24-hour front desk and a coffee shop
Guests of Gem Fitzrovia Hotel enjoy access to free WiFi in public areas, conference space, and a business center. The 24-hour front desk has multilingual staff ready to assist with luggage storage, securing valuables, and concierge services. Other amenities at this family-friendly hotel include express check-out, free newspapers, and laundry facilities.
Flat-screen TVs come with cable channels, and guests can stay connected with free WiFi and wired Internet. Bathrooms have hair dryers and designer toiletries. Coffee makers, free newspapers, and safes are also standard.

Languages

English, French, German

Similar properties

Property amenities

Internet

  • Available in all rooms: Free WiFi and wired internet
  • Available in some public areas: Free WiFi and wired internet

Parking and transportation

  • No onsite parking available
  • Onsite parking includes off-street options

Food and drink

  • Continental breakfast available for a fee 7:00 AM to 10:00 AM on weekdays and 8:00 AM to 10:30 AM on weekends; GBP 19.50 to 24.50 per person
  • A bar/lounge
  • A coffee shop/cafe
  • A restaurant
  • Couples/private dining
  • Snack bar/deli

Restaurants on site

  • XX-XXVIII Restaurant

Family friendly

  • High chair
  • In-room babysitting (surcharge)
  • Laundry facilities
  • Snack bar/deli

Conveniences

  • 24-hour front desk
  • Free newspapers in lobby
  • Guidebooks
  • Laundry facilities
  • Luggage storage
  • Safe at front desk

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Proposal/romance packages
  • Tour and ticket assistance
  • Turndown service

Business services

  • 139 square feet of conference space
  • 3 meeting rooms
  • Business center

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Elevator
  • Well-lit path to entrance

More

  • 4 floors
  • Banquet hall
  • Smoking not allowed

Room amenities

Bedroom

  • Bedsheets provided
  • Blackout drapes
  • Hypo-allergenic bedding

Bathroom

  • Designer toiletries
  • Hair dryer
  • Private bathroom
  • Shampoo
  • Shower/bathtub combination
  • Soap
  • Toilet paper
  • Toothbrush and toothpaste (on request)
  • Towels provided

Entertainment

  • Flat-screen TV with cable channels

Food and drink

  • 24-hour room service
  • Champagne service
  • Coffee/tea maker
  • Electric kettle

More

  • Air conditioning
  • Connecting rooms available
  • Desk
  • Electrical adapters
  • Free daily newspapers
  • Heating
  • Individual decor
  • Iron/ironing board on request
  • Laptop workspace
  • Mobile key entry
  • Phone
  • Safe

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: midnight
Early check-in subject to availability
Early check-in fee: GBP 24
Contactless check-in available
Late check-in subject to availability
Minimum check-in age: 18

Check-out

Check-out before 11 AM
Contactless check-out available
Late check-out subject to availability
A late check-out fee will be charged
Express check-out available

Special check-in instructions

Guests will receive an email within 48 hours before arrival with check-in instructions; front desk staff will greet guests on arrival at the property
The credit card used to book the reservation must be presented by the cardholder at check-in along with matching photo identification.
Check-in hours are 3PM - Midnight on Friday and Saturday.

Access methods

Staffed front desk

Pets

  • Service animals exempt from fees

Property payment types

Important information

Optional extras

These fees and deposits will be charged at check-in, check-out, or the time of service.

  • Fee for continental breakfast: approximately GBP 19.50 to 24.50 per person
  • Early check-in fee: GBP 24 (subject to availability)
  • Late check-out is available for a fee (subject to availability)

This list may not be comprehensive. Fees and deposits might not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
The name on the credit card used at check-in to pay for incidentals must be the primary name on the guestroom reservation
Special cancellation policies or charges may apply for group reservations (more than 8 rooms for the same property / stay dates)
This property accepts credit cards, debit cards, and cash
Cashless transactions are available
Safety features at this property include a carbon monoxide detector, a fire extinguisher, a smoke detector, a security system, and a first aid kit
Please note that cultural norms and guest policies may differ by country and by property; the policies listed are provided by the property
  • Check-in: 3:00 PM—-midnight
  • Check-out: 11 AM
  • Minimum check-in age: 18
The front desk is open 24 hours a day, and checking out is easy with express services.

We should mention

Details about charges, deposits, or other important information:

  • This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession.
  • Charges for extra guests may apply and vary depending on the property's policy.
  • A cash deposit, credit card, or debit card for incidental charges, as well as a government-issued photo ID, may be required at check-in.
  • Special requests are subject to availability at the time of check-in and can't be guaranteed. Certain requests may come with additional charges.
  • No parking is available onsite.
  • Charges or special cancellation policies for group reservations may apply (more than 8 rooms for the same property/stay dates).
  • This property accepts credit cards, debit cards, and cash.
  • The credit card used at check-in for incidentals must be in the name of the primary guest who made the reservation.
  • Onsite safety features include a carbon monoxide detector, a fire extinguisher, a smoke detector, a security system, and a first aid kit.
  • Cashless payment methods are available for all transactions and guests can access their rooms with a mobile device.

Additional information about polices, regulations, and more:

  • Connecting or adjoining rooms can be requested, but all rooms are subject to availability. Contact the property using the phone number on your booking confirmation.

Property is also known as

Fitzrovia Grange
Grange Fitzrovia
Grange Fitzrovia Hotel
Grange Fitzrovia Hotel London
Grange Fitzrovia London
Grange Fitzrovia Hotel London, England
Hotel Grange Fitzrovia
Fitzrovia Hotel
Grange Fitzrovia
Gem Fitzrovia Hotel Hotel
Gem Fitzrovia Hotel London
Gem Fitzrovia Hotel Hotel London

Frequently asked questions

Are free cancellation options available at Gem Fitzrovia Hotel?

Gem Fitzrovia Hotel offers free cancellation on select room rates. If you'd like to learn more, look at the cancellation policy on our site.

How much does it cost to stay at Gem Fitzrovia Hotel?

As of Jun 27, 2025, prices found for a 1-night stay for 2 adults at Gem Fitzrovia Hotel on Jul 14, 2025 start from $306.27, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

What's there to see near Gem Fitzrovia Hotel?

This hotel is situated in London City Centre within a 10-minute walk of Regent Street, Regent's Park, and Tottenham Court Road. You'll also find Oxford Street and Russell Square less than a mile away.

Will I be able to park at Gem Fitzrovia Hotel?

No, there isn't parking at this hotel.

Does Gem Fitzrovia Hotel feature a casino at the property?

No, Gem Fitzrovia Hotel doesn't have a casino.

Is there an indoor pool at Gem Fitzrovia Hotel?

No, there is no indoor pool at this hotel.

Is Gem Fitzrovia Hotel a good place to stay for couples?

There are many amenities for couples at this hotel, including Champagne service as well as a bar and a restaurant.

Are there hot tubs at Gem Fitzrovia Hotel?

No, this hotel doesn't have a spa tub.

Does Gem Fitzrovia Hotel have a restaurant with a breakfast menu?

Yes, Gem Fitzrovia Hotel serves continental breakfast for a surcharge each morning at XX-XXVIII Restaurant.

Does Gem Fitzrovia Hotel allow pets to stay for free?

No, pets aren't allowed at Gem Fitzrovia Hotel though service animals are welcome.

Does Gem Fitzrovia Hotel have connecting rooms?

Yes, you can book connecting guestrooms at this hotel for your group or family vacation.

What is the closest airport to Gem Fitzrovia Hotel?

The closest major airport to Gem Fitzrovia Hotel is London City Airport (LCY), which is 11.3 mi away (52 minutes by car). Another top airport is Heathrow Airport (LHR), which is located 18 mi away (51-minute drive).

Are there rooms with balconies at Gem Fitzrovia Hotel?

No, there aren't any guestrooms with balconies at Gem Fitzrovia Hotel.

Gem Fitzrovia Hotel Reviews

Reviews

8.6

Excellent

Rating 10 - Excellent. 507 out of 1006 reviews
Rating 8 - Good. 338 out of 1006 reviews
Rating 6 - Okay. 94 out of 1006 reviews
Rating 4 - Poor. 45 out of 1006 reviews
Rating 2 - Terrible. 22 out of 1006 reviews

9.2/10

Cleanliness

8.8/10

Staff & service

8.2/10

Amenities

8.6/10

Property conditions & facilities

8.4/10

Eco-friendliness

Reviews

10/10 Excellent

John

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 6 nights in Mar 2025

10/10 Excellent

Richard

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Good location, nice big room.
Stayed 1 night in Mar 2025

8/10 Good

Gary

Traveled with group
Liked: Cleanliness, property conditions & facilities, room comfort
Location of the hotel was amazing! Customer service not so good- had to ask where & when breakfast was.
Stayed 1 night in Mar 2025

10/10 Excellent

Cynthia

Traveled with partner
Liked: Cleanliness, staff & service, property conditions & facilities
My daughter recommended this hotel after visiting with her family. We decided to book here too and were not disappointed. The location was perfect! Close to the train station and to major areas of London. The staff were outstanding and very welcoming. We had the breakfast and the food was delicious and fresh. Would stay here again without hesitation.
Stayed 2 nights in Mar 2025

8/10 Good

Isabella

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Great, would stay again.

We enjoyed are stay, location was great, the staff were always ready to help. Very friendly. We didn't use breakfast or dinner so cant comment on that. The beds were comfy. The only thing that we thought could be improved were the windows were sash so hard to open and the heating was full on. Lifts were cool!
Stayed 2 nights in Mar 2025

10/10 Excellent

Stacy

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Brilliant Stay

From the moment we arrived the service was very good throughout our stay. Staff are very helpful and very professional and our room was immaculate. Breakfast was also very good so should I visit London again then I certainly wouldn’t hesitate to come back here.
Stayed 1 night in Mar 2025

8/10 Good

Roxanne

Traveled with family
Liked: Cleanliness, staff & service
Great location, great breakfast, reasonable price, lovely staff, especially the restaurant staff
Stayed 2 nights in Mar 2025

6/10 Okay

Angela

Traveled with family
Liked: Cleanliness

Night Before Hospital Visit

Smooth checkin. Room was OK, small and compact but we only need the room for a night. Beds were very hard. Bathroom huge by comparison. Medicore tea tray.
Stayed 1 night in Mar 2025

8/10 Good

Sandy

Liked: Cleanliness, property conditions & facilities, room comfort

Enjoyable stay

The room was good except the tap was very loose, the air con wasn't working and the floors were very creaky.
Stayed 4 nights in Mar 2025

10/10 Excellent

Caroline

Business traveler
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Always a pleasure to stay here.
Stayed 1 night in Mar 2025

8/10 Good

Verified traveler

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
This hotel provides a comfortable room and excellent bathroom facilities. Breakfast is good.Staff unobtrusive , polite, helpful.
Stayed 1 night in Mar 2025

10/10 Excellent

Mark

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Feb 2025

8/10 Good

glyn

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Nice big room
Stayed 1 night in Mar 2025

8/10 Good

Adam

Stayed 1 night in Feb 2025

10/10 Excellent

Lesley

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Good value
Stayed 2 nights in Feb 2025

10/10 Excellent

Pamela

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Gem Fitzrovia Hotel stay

The hotel was really clean and really quiet, I would recommend this hotel. The location is also great.
Stayed 1 night in Mar 2025

10/10 Excellent

Frances

Traveled with partner
Liked: Cleanliness, amenities, property conditions & facilities
Needed a room at short notice and this did the trick. No complaints. We had to leave just before 7am so unfortunately didn’t benefit from the breakfast
Stayed 1 night in Feb 2025

10/10 Excellent

Linda

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Feb 2025

10/10 Excellent

Hiro

Stayed 1 night in Feb 2025

8/10 Good

deborah

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 2 nights in Feb 2025

10/10 Excellent

Sujit

Business traveler
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Comfotable affordable room with friendly staff
Stayed 1 night in Feb 2025

10/10 Excellent

Robert

Stayed 2 nights in Feb 2025

4/10 Poor

Asha

Stayed 5 nights in Feb 2025

10/10 Excellent

Cathryn

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Lovely staff, good breakfast, walkable location - close to Euston, Regent's Park, Warren Street tube stations. Superior double room was spacious and comfortable, very quiet, good shower and bath. Room was quite warm but the windows could be opened. Mixer tap could be a bit temperamental, making it difficult to get cold water at times.
Stayed 3 nights in Feb 2025

10/10 Excellent

Brian

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 1 night in Feb 2025