My husband and I spent this past weekend at voco the Shelby for my birthday and I was amazed at the atmosphere! We have spent many summers prior when the hotel was Sand Castle, and there is no comparison now. I cannot tell people the last time I spent a night in a hotel bed that was actually COMFORTABLE as my own bed is at home until this trip! The layout and decorations of the hotel are beautiful, the staff is very friendly and made us feel as if we were at home. The room was exceptionally clean, looks neat and new, and we had quiet when we needed it at night. The hotel is located in the heart of everything you want to do and the view of the beach from the balcony is breathtaking. This will be the hotel we reserve a booking for each time we visit Myrtle Beach in the future. One thing I'd recommend is a microwave in the rooms, as ours didn't have one. Also, bring back the hot tub! I was looking for that! :)