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Sure Hotel by Best Western Allen

3.5 star property
Eco-certified hotel with free breakfast and a 24-hour front desk

Choose dates to view prices

Photo gallery for Sure Hotel by Best Western Allen

Hallway
Property entrance
Reception
Standard Room, 1 Double Bed, Non Smoking | Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes
Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes

Reviews

7.6 out of 10
Good

Popular amenities

  • Parking available
  • Laundry
  • Pet friendly
  • 24/7 front desk
  • Free WiFi

Explore the area

Map
Parkgatan 10, Gothenburg, 411 38
  • Nordstan Shopping Center
    ‪7 min walk‬
  • Nya Ullevi Stadium
    ‪10 min walk‬
  • Liseberg Amusement Park
    ‪16 min walk‬
  • Gothenburg (GOT-Landvetter)
    ‪24 min drive‬

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Room options

View all photos for Standard Room, 1 Twin Bed, Non Smoking

Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes

Standard Room, 1 Twin Bed, Non Smoking

  • 161 sq ft
  • Sleeps 1
  • 1 Twin Bed

View all photos for Standard Room, 1 Double Bed, Non Smoking

Standard Room, 1 Double Bed, Non Smoking | Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes

Standard Room, 1 Double Bed, Non Smoking

  • 194 sq ft
  • Sleeps 2
  • 1 Double Bed

View all photos for Family Room, 2 Twin Beds, Non Smoking (with Sofabed)

Family Room, 2 Twin Beds, Non Smoking (with Sofabed) | Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes

Family Room, 2 Twin Beds, Non Smoking (with Sofabed)

  • 215 sq ft
  • Sleeps 4
  • 2 Twin Beds

View all photos for Economy Room, 1 Double Bed, Non Smoking

Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes

Economy Room, 1 Double Bed, Non Smoking

  • 161 sq ft
  • Sleeps 2
  • 1 Double Bed

View all photos for Standard Room, 2 Twin Beds, Non Smoking

Hypo-allergenic bedding, pillowtop beds, desk, blackout drapes

Standard Room, 2 Twin Beds, Non Smoking

  • 194 sq ft
  • Sleeps 2
  • 2 Twin Beds

About the neighborhood

Gothenburg

Located in Gothenburg City Center, Sure Hotel by Best Western Allen is a leisurely stroll from popular sights such as Nordstan Shopping Center and Nya Ullevi Stadium. This 50-room, 3.5-star hotel welcomes guests with conveniences like free breakfast, free newspapers in the lobby, and dry cleaning/laundry services.

What's nearby

  • Nordstan Shopping Center - 7 min walk - 0.4 miles
  • Nya Ullevi Stadium - 10 min walk - 0.6 miles
  • Scandinavium - 11 min walk - 0.6 miles
  • Universeum - 16 min walk - 0.9 miles
  • Liseberg Amusement Park - 16 min walk - 0.9 miles

Getting around

  • Valand Tram Stop - 6 min walk
  • Gothenburg (XWL-Gothenburg Central Train Station) - 10 min walk
  • Landvetter Airport (GOT) - 20 min drive

Restaurants

  • ‪Hard Rock Cafe - ‬5 min walk
  • ‪Restaurang Trädgårn - ‬4 min walk
  • ‪Texas Longhorn - ‬4 min walk
  • ‪Café Grindstugan - ‬4 min walk
  • ‪Rosenkaféet - ‬7 min walk

About this property

Sure Hotel by Best Western Allen

Eco-certified hotel with free breakfast and a 24-hour front desk
Sure Hotel by Best Western Allen features free WiFi in public areas, free newspapers, and laundry facilities. Self parking is offered for SEK 200 per night. Multilingual staff at the 24-hour front desk can assist with tours or tickets, luggage storage, and dry cleaning/laundry.
Guests can expect to find 32-inch LCD TVs with cable channels. Pillowtop beds grant a restful night's sleep and bathrooms offer hair dryers. Phones and desks are also standard. Housekeeping is available on request.
The recreational activities listed below are available either on site or nearby; fees may apply.

Awards and affiliations

Eco-Certified Property
This property participates in Green Key (Foundation for Environmental Education), a program that measures the property's impact on one or more of the following: environment, community, cultural-heritage, the local economy.

Languages

English, Swedish

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Property amenities

Internet

  • Available in all rooms: Internet access
  • Available in some public areas: Free WiFi and wired internet

Parking and transportation

  • Onsite parking available only on request
  • Self parking on site (SEK 200 per night)

Food and drink

  • Free buffet breakfast

Things to do

  • Stereo

Conveniences

  • 24-hour front desk
  • Free newspapers in lobby
  • Laundry facilities
  • Luggage storage

Guest services

  • Dry cleaning/laundry service
  • Housekeeping (on request)
  • Multilingual staff
  • Tour and ticket assistance

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Elevator
  • Well-lit path to entrance

More

  • 1 building
  • 3 floors
  • Built in 1965
  • Smoke-free property

Room amenities

Bedroom

  • Bedsheets provided
  • Blackout drapes
  • Free crib
  • Hypo-allergenic bedding
  • Pillowtop mattress

Bathroom

  • Hair dryer
  • Private bathroom
  • Shower
  • Towels provided

Entertainment

  • 32-inch LCD TV with cable channels

More

  • Desk
  • Iron/ironing board on request
  • Phone

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: anytime
Minimum check-in age: 18

Check-out

Check-out before 11:00 AM
Contactless check-out available

Special check-in instructions

Front desk staff will greet guests on arrival at the property
For any questions, please contact the property using the information on the booking confirmation

Access methods

Staffed front desk

Pets

  • This property welcomes pets for SEK 250 per pet (varies based on length of stay)
  • Dogs only
  • 2 total (66 lbs is the maximum weight per pet)
  • Restrictions apply
  • For more information, guests can reach out to the property at the number on the booking confirmation
  • Service animals exempt from fees

Children and extra beds

  • Up to 2 kids 6 years old and younger stay free when using existing bedding
  • Free cribs/infant beds are available

Property payment types

Important information

Optional extras

These fees and deposits will be charged at check-in, check-out, or the time of service.

  • Self parking fee: SEK 200 per night
  • Pet fee: SEK 250 per pet (varies based on length of stay)
  • Service animals are exempt from fees

This list may not be comprehensive. Fees and deposits might not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
Guests must contact this property in advance to reserve onsite parking
This property accepts credit cards and debit cards; cash is not accepted
Cashless transactions are available
This property affirms that it follows the cleaning and disinfection practices of We Care Clean (Best Western)
  • Check-in: 3:00 PM
  • Check-out: 11:00 AM
  • Minimum check-in age: 18
The front desk is open 24 hours a day. Driving? This property offers parking (fees apply).

We should mention

Details about charges, deposits, or other important information:

  • This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession.
  • Charges for extra guests may apply and vary depending on the property's policy.
  • A cash deposit, credit card, or debit card for incidental charges, as well as a government-issued photo ID, may be required at check-in.
  • Special requests are subject to availability at the time of check-in and can't be guaranteed. Certain requests may come with additional charges.
  • Guests must contact this property in advance to reserve onsite parking.
  • This property accepts credit cards and debit cards. Cash is not accepted. 
  • Cashless payment methods are available for all transactions.
  • This property affirms that it follows the cleaning and disinfection practices of We Care Clean (Best Western).

Additional information about polices, regulations, and more:

  • Registered guests are the only ones allowed in guestrooms.
  • No rollaway or extra beds are available.

National rating

Hotelstars Union assigns an official star rating for properties in Sweden. This property is rated 3 star Superior and is displayed on this page as 3.5 stars.

Property is also known as

Allén Gothenburg
Allen Hotel Gothenburg
Hotel Allén Gothenburg
Allén
Sure Hotel Best Western Allen Gothenburg
Sure Hotel Best Western Allen
Sure Best Western Allen Gothenburg
Sure Best Western Allen
Sure Best en Gothenburg
Sure By Best Allen Gothenburg
Sure Hotel by Best Western Allen Hotel
Sure Hotel by Best Western Allen Gothenburg
Sure Hotel by Best Western Allen Hotel Gothenburg

Frequently asked questions

What can I see near Sure Hotel by Best Western Allen?

This hotel is situated in Gothenburg City Center within a short 18-minute walk of Liseberg Amusement Park and also 10 minutes on foot from Nordstan Shopping Center. You'll also find Nya Ullevi Stadium and Universeum less than a mile away.

How much does it cost to stay at Sure Hotel by Best Western Allen?

As of Jun 1, 2025, prices found for a 1-night stay for 2 adults at Sure Hotel by Best Western Allen on Jun 10, 2025 start from $106.67, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Is parking available on site at Sure Hotel by Best Western Allen?

Yes, parking is offered for SEK 200 per night.

Does Sure Hotel by Best Western Allen feature a casino on the premises?

No, Sure Hotel by Best Western Allen doesn't have a casino.

Will I find an indoor pool at Sure Hotel by Best Western Allen?

No, there is no indoor pool at this hotel.

What amenities will couples enjoy at Sure Hotel by Best Western Allen?

Couples staying at this hotel will appreciate amenities like a pillowtop mattress as well as free breakfast and a 24-hour front desk.

Does Sure Hotel by Best Western Allen have a hot tub?

No, this hotel doesn't have a spa tub.

Does Sure Hotel by Best Western Allen feature a restaurant that includes a breakfast menu?

Sure Hotel by Best Western Allen offers free buffet breakfast though there is no restaurant.

Will Sure Hotel by Best Western Allen allow pets to stay free of charge?

Although they can't stay for free, dogs are welcome at Sure Hotel by Best Western Allen for a fee of SEK 250 per pet, per stay.

Are there connecting rooms at Sure Hotel by Best Western Allen?

No, this hotel doesn't feature connecting guestrooms.

How close is the airport from Sure Hotel by Best Western Allen?

The closest major airport to Sure Hotel by Best Western Allen is Landvetter Airport (GOT), which is 15.2 mi away (20 minutes by car).

Are there rooms with balconies that I can book at Sure Hotel by Best Western Allen?

No, there aren't any guestrooms with balconies at Sure Hotel by Best Western Allen.

Sure Hotel by Best Western Allen Reviews

Reviews

7.6

Good

Rating 10 - Excellent. 268 out of 1001 reviews
Rating 8 - Good. 415 out of 1001 reviews
Rating 6 - Okay. 199 out of 1001 reviews
Rating 4 - Poor. 76 out of 1001 reviews
Rating 2 - Terrible. 43 out of 1001 reviews

7.8/10

Cleanliness

8.0/10

Staff & service

7.6/10

Amenities

7.2/10

Property conditions & facilities

7.6/10

Eco-friendliness

Reviews

10/10 Excellent

Devram

Traveled with group
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location for the price
Stayed 1 night in Feb 2025

8/10 Good

Sasan

Liked: Cleanliness, staff & service, property conditions & facilities
Clean near the centre small but ok rooms
Stayed 1 night in Nov 2024

10/10 Excellent

James

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 1 night in Sep 2024

10/10 Excellent

Mauricio

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Incredible value, wonderful staff and breakfast!

Incredible value, super location!! Staff were very helpful and friendly and breakfast buffet was amazing! I did not expect much for the price and was very pleasantly surprised at the wonderful included breakfast. Room basic but very comfortable. Beautiful trädgårdsförening and Heden very close by.
Stayed 1 night in Sep 2024

10/10 Excellent

Robert

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
About a ten minute walk from the Central Station. Plenty of restaurants and shops nearby. Comfortable room and clean bathroom with good water pressure. Friendly and professional staff.
Stayed 1 night in Sep 2024

10/10 Excellent

CK

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Friendly staff.
Stayed 1 night in Sep 2024

8/10 Good

Lewis

Liked: Cleanliness, amenities, property conditions & facilities
Stayed 2 nights in Aug 2024

8/10 Good

min

Liked: Cleanliness, staff & service, property conditions & facilities
good location
Stayed 1 night in Jul 2024

10/10 Excellent

Alexander, Peshtigo

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 1 night in Jul 2024

10/10 Excellent

Simon

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Jul 2024

10/10 Excellent

Margaret

Traveled with group, Business traveler, Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Our room was very clean and comfortable. A big buffet breakfast was available. Parking was limited on-site. But city parking is available across the street.
Stayed 1 night in Jun 2024

10/10 Excellent

Sofiia

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
If your plan is to walk all day long through the city and get back to hotel to spend the night this place is the best option. I found the stuff very nice and respectful. Rooms are small but cozy and smartly organized. Plus the price of staying includes breakfast (I was very surprised by variety of food and drink options, also the food looked and tasted good).
Stayed 1 night in Apr 2024

10/10 Excellent

Christopher

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 3 nights in Mar 2024

10/10 Excellent

Enda

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
All around great!!
Stayed 1 night in Jan 2024

6/10 Okay

Diane

Traveled with group
Liked: Cleanliness, property conditions & facilities

Carrying bags up the stairs....???!!! Not fun.

When you enter the hotel you have to walk two flights of stairs with your luggage just ti reach reception. What was an aged or handicapped person to do. The elevator to your room is next to reception. But from street level to reception 2 flights of stairs. We prepaid with hotels.com, but wr had to pay on site for the parking. They dont accept cash. Knowing the stair issue I would have chosen a different hotel.
Stayed 1 night in Sep 2023

10/10 Excellent

Mara

Stayed 1 night in May 2023

10/10 Excellent

Verified traveler

Liked: Cleanliness, property conditions & facilities, room comfort

Cozy & comfortable

Excellent little hotel with clean, cozy rooms. The breakfast was outstanding. And the 12 PM checkout was perfect so that I didn’t need to rush. The location is convenient, right next to the main local bus rank. Just a couple of minutes walk from the center.
Stayed 1 night in Apr 2023

8/10 Good

Ercin

Traveled with family
Liked: Cleanliness, property conditions & facilities
Location is very good Car parking option is good
Stayed 1 night in Apr 2023

10/10 Excellent

Joe

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Sep 2022

10/10 Excellent

Augusto

Stayed 1 night in Jul 2022

8/10 Good

Rebecca, Lexington

Stayed 2 nights in Jun 2022

8/10 Good

Elaine

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Really nice place and location. Simple, no-frills. Tea/coffee, juice and biscuits always available and excellent breakfast. Good room and shower. Staff extremely helpful and welcoming. Bes slightly soft for my liking but that's a personal thing and probably not possible to satisfy everyone on this. Would definitely stay again.
Stayed 1 night in Apr 2022

10/10 Excellent

Richard

Stayed 1 night in May 2022

8/10 Good

Anmar

Liked: Staff & service, room comfort
Stayed 2 nights in Feb 2022

8/10 Good

WaLi

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Jan 2022