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Best Western George Hotel

3.0 star property
Hotel in Swaffham with a 24-hour front desk and a restaurant

Choose dates to view prices

Photo gallery for Best Western George Hotel

Front of property
Bar (on property)
Desk, iron/ironing board, rollaway beds, free WiFi
Reception
Exterior

Reviews

7.8 out of 10
Good

Popular amenities

  • Bar
  • 24/7 front desk
  • Laundry

Explore the area

View in a map
Station Street Norfolk, Swaffham, England, PE37 7LJ
  • Place, Church of St Peter and St Paul
    ‪1 min walk‬
  • Place, Market Square
    ‪3 min walk‬
  • Place, Swaffham Museum
    ‪3 min walk‬
  • Airport, Norwich (NWI-Norwich Intl.)
    ‪38 min drive‬

Room options

View all photos for Standard Room, 1 Twin Bed, Non Smoking

Desk, iron/ironing board, rollaway beds, free WiFi

Standard Room, 1 Twin Bed, Non Smoking

  • 75 sq ft
  • Sleeps 1
  • 1 Twin Bed

View all photos for Standard Room, 1 Double Bed, Non Smoking

Desk, iron/ironing board, rollaway beds, free WiFi

Standard Room, 1 Double Bed, Non Smoking

7.6 out of 10
Good
(14 reviews)
  • 172 sq ft
  • Sleeps 2
  • 1 Double Bed

View all photos for Standard Room, 2 Twin Beds, Non Smoking

Standard Room, 2 Twin Beds, Non Smoking | Desk, iron/ironing board, rollaway beds, free WiFi

Standard Room, 2 Twin Beds, Non Smoking

7.8 out of 10
Good
(12 reviews)
  • 172 sq ft
  • Sleeps 2
  • 2 Twin Beds

View all photos for Room, 1 Double Bed, Non Smoking (Cozy)

Desk, iron/ironing board, rollaway beds, free WiFi

Room, 1 Double Bed, Non Smoking (Cozy)

  • 172 sq ft
  • Sleeps 2
  • 1 Double Bed

View all photos for Family Room, Multiple Beds, Non Smoking

Desk, iron/ironing board, rollaway beds, free WiFi

Family Room, Multiple Beds, Non Smoking

9.0 out of 10
Wonderful
(2 reviews)
  • 215 sq ft
  • Sleeps 4
  • 1 Double Bed and 2 Twin Beds

View all photos for Superior Room, 1 King Bed, Non Smoking (Walk-in Shower)

Superior Room, 1 King Bed, Non Smoking (Walk-in Shower) | Desk, iron/ironing board, rollaway beds, free WiFi

Superior Room, 1 King Bed, Non Smoking (Walk-in Shower)

8.0 out of 10
Very good
(1 review)
  • Sleeps 2
  • 1 King Bed

About the neighborhood

Swaffham

Best Western George Hotel places you next to Church of St Peter and St Paul and Market Square. This 28-room, 3-star hotel has a restaurant along with conveniences like free in-room WiFi and free self parking.

What's nearby

  • Church of St Peter and St Paul - 1 min walk - 0.0 miles
  • Market Square - 3 min walk - 0.2 miles
  • Swaffham Museum - 3 min walk - 0.2 miles
  • The Green Britain Centre - 11 min walk - 0.6 miles
  • Sandringham House - 25 min drive - 20.8 miles

Getting around

  • Mid-Norfolk Railway Dereham - 19 min drive
  • Stansted Airport (STN) - 85 min drive

Restaurants

  • ‪Costa Coffee - ‬1 min walk
  • ‪McDonald's - ‬3 min drive
  • ‪Market Cross - ‬8 min walk
  • ‪Costa Coffee - ‬5 min drive
  • ‪East Garden Chinese - ‬4 min walk

About this property

Best Western George Hotel

Hotel in Swaffham with a 24-hour front desk and a restaurant
Guests of Best Western George Hotel enjoy free WiFi in public areas, a terrace, and laundry facilities. If you decide to drive, there's free parking. Front-desk staff can answer questions 24/7, and assist with dry cleaning/laundry, luggage storage, and securing valuables. Additional amenities include a banquet hall and wedding services.
Guests can expect free WiFi and flat-screen TVs. Bathrooms offer hair dryers and free toiletries. Other amenities include electric kettles, portable fans, and phones.

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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transportation

  • Free self parking on site

Food and drink

  • Daily English breakfast available 7:30 AM to 9:00 AM for a fee: GBP 11.95 per person
  • A bar/lounge
  • A restaurant

Family friendly

  • Laundry facilities
  • Rollaway/extra bed (surcharge)

Conveniences

  • 24-hour front desk
  • Laundry facilities
  • Luggage storage
  • Safe at front desk

Guest services

  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Wedding services

Business services

  • 3 meeting rooms

Outdoors

  • Terrace

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • No elevator
  • Wheelchair-accessible path of travel

More

  • 2 floors
  • Banquet hall
  • Smoking not allowed

Room amenities

Bedroom

  • Bedsheets provided
  • Rollaway/extra bed (surcharge)

Bathroom

  • Bathtub or shower
  • Free toiletries
  • Hair dryer
  • Towels provided

Entertainment

  • Flat-screen TV

Food and drink

  • Electric kettle
  • Limited room service

More

  • Desk
  • Heating
  • Iron/ironing board on request
  • Phone
  • Portable fan

Policies

Check-in

Check-in start time: 2 PM; Check-in end time: midnight

Check-out

Check-out before 11 AM

Special check-in instructions

Front desk staff will greet guests on arrival at the property

Access methods

Staffed front desk

Pets

  • This property welcomes pets for GBP 10 per pet, per night
  • Certain rooms only, restrictions apply
  • Guests can request a pet-friendly room by contacting the property at the number on the booking confirmation

Children and extra beds

  • Rollaway/extra beds are available for GBP 15.0 per night

Property payment types

Important information

Optional extras

These fees and deposits will be charged at check-in, check-out, or the time of service.

  • Fee for English breakfast: approximately GBP 11.95 per person
  • Pet fee: GBP 10 per pet, per night
  • Rollaway bed fee: GBP 15.0 per night

This list may not be comprehensive. Fees and deposits might not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
Guests must contact this property in advance to reserve rollaway/extra beds
This property accepts credit cards; cash is not accepted
  • Check-in: 2 PM—-midnight
  • Check-out: 11 AM
The front desk is open 24 hours a day. Driving? This property offers free parking.

We should mention

Details about charges, deposits, or other important information:

  • This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession.
  • Charges for extra guests may apply and vary depending on the property's policy.
  • A cash deposit, credit card, or debit card for incidental charges, as well as a government-issued photo ID, may be required at check-in.
  • Special requests are subject to availability at the time of check-in and can't be guaranteed. Certain requests may come with additional charges.
  • Guests must contact this property in advance to reserve rollaway/extra beds.
  • This property accepts credit cards. Cash is not accepted. 

Additional information about polices, regulations, and more:

  • There are no elevators.
  • No cribs or infant beds are available.

Property is also known as

Best Western George Hotel Swaffham
Best Western George Hotel
Best Western George Swaffham
Best George Hotel Swaffham
Best Western George Hotel Hotel
Best Western George Hotel Swaffham
Best Western George Hotel Hotel Swaffham

Frequently asked questions

What is there to do close to Best Western George Hotel?

This hotel is located in Swaffham and just steps from Market Square and Swaffham Museum. You'll also find Castle Acre Priory and The Green Britain Centre within a short drive.

How much does it cost to stay at Best Western George Hotel?

As of Nov 27, 2025, prices found for a 1-night stay for 2 adults at Best Western George Hotel on Dec 7, 2025 start from $66.23, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Will I be able to park at Best Western George Hotel?

Yes, self parking is offered for free at the hotel.

Does Best Western George Hotel have a casino on the premises?

No, Best Western George Hotel doesn't have a casino.

Is there an indoor pool at Best Western George Hotel?

No, there is no indoor pool at this hotel.

What will couples enjoy most about a stay at Best Western George Hotel?

Couples will appreciate amenities like a bar, a restaurant, and wedding services at this hotel.

Does Best Western George Hotel have a hot tub?

No, there isn't a spa tub at this hotel.

Does Best Western George Hotel feature a restaurant that includes a breakfast menu?

Yes, Best Western George Hotel serves an English breakfast each morning for a surcharge from its restaurant.

Does Best Western George Hotel allow pets to stay free of charge?

Although they can't stay for free, pets are welcome at Best Western George Hotel for a fee of GBP 10 per pet, per night.

Are there connecting rooms at Best Western George Hotel?

No, this hotel doesn't feature connecting guestrooms.

How close is the airport from Best Western George Hotel?

The closest major airport to Best Western George Hotel is Norwich (NWI-Norwich Intl.), which is 29.3 mi away (43 minutes by car).

Can I book a room with a balcony at Best Western George Hotel?

No, you won't find guestrooms with balconies at Best Western George Hotel.

Does Best Western George Hotel have a wedding venue?

If wedding bells are in your future, take advantage of the wedding venue at Best Western George Hotel.

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