Prima Tel Aviv Hotel

Beachfront hotel with a 24-hour front desk and a restaurant

Choose dates to view prices

Photo gallery for Prima Tel Aviv Hotel

Breakfast area
Lobby sitting area
Porch
Lobby
Business center

Reviews

8.2 out of 10
Very good

Popular amenities

  • Room service
  • Bar
  • Parking available
  • 24/7 front desk
  • Housekeeping
  • Laundry

Explore the area

View in a map
Hayarkon 105, Tel Aviv, 63432
  • Place, Gordon Beach
    ‪2 min walk‬
  • Place, Jerusalem Beach
    ‪8 min walk‬
  • Place, Rothschild Boulevard
    ‪2 min drive‬
  • Airport, Tel Aviv (TLV-Ben Gurion)
    ‪14 min drive‬

Room options

Superior Room, City View

7.0 out of 10
Good
(4 reviews)
  • 204 sq ft
  • City view
  • Sleeps 2
  • 1 Double Bed OR 1 Twin Bed

Deluxe Room, Sea View

9.0 out of 10
Wonderful
(11 reviews)
  • 269 sq ft
  • Sea view
  • Sleeps 4
  • 1 Double Bed OR 2 Twin Beds

Single Small Room

8.0 out of 10
Very good
(4 reviews)
  • 96 sq ft
  • City view
  • Sleeps 1
  • 1 Twin Bed

Deluxe Room, Club Lounge Access, Sea View

  • Sea view
  • Sleeps 2
  • 1 Double Bed OR 2 Twin Beds

Superior Room, Club Lounge Access

  • Sleeps 2
  • 1 Double Bed OR 1 Twin Bed

Single Room (Small) Lounge Access

  • Sleeps 1
  • 1 Twin Bed

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About the neighborhood

Tel Aviv

Located in Tel Aviv Promenade, Prima Tel Aviv Hotel is next to Frishman Beach and Banana Beach. This 63-room hotel welcomes guests with conveniences like a restaurant, a bar/lounge, and free in-room WiFi.

What's nearby

  • Gordon Beach - 2 min walk - 0.1 miles
  • Jerusalem Beach - 8 min walk - 0.5 miles
  • Bauhaus Center - 12 min walk - 0.7 miles
  • Carmel Market - 17 min walk - 0.9 miles
  • Rothschild Boulevard - 2 min drive - 1.0 mile

Getting around

  • Tel Aviv HaShalom Station - 5 min drive
  • Ben Gurion Airport (TLV) - 36 min drive

Restaurants

  • ‪Greco - ‬3 min walk
  • ‪פרוזדור - Prozdor - ‬2 min walk
  • ‪Frishman - ‬2 min walk
  • ‪Coco Beach - ‬2 min walk
  • ‪Towers Lounge @ Sheraton Hotel & Towers - ‬3 min walk

About this property

Prima Tel Aviv Hotel

Beachfront hotel with a 24-hour front desk and a restaurant
Prima Tel Aviv Hotel features free WiFi in public areas, a business center, and coffee in a common area. Self parking is offered for USD 21 per day. Multilingual staff at the front desk are standing by 24/7 to help with dry cleaning/laundry, concierge services, and securing valuables. Other amenities at this beach hotel include a meeting room, a computer station, and an arcade/game room.
Guests can expect free WiFi and 32-inch LCD TVs with cable channels. Bathrooms offer hair dryers, free toiletries, bathrobes, and slippers. Safes, phones, and desks are also standard.
The recreational activities listed below are available either on site or nearby; fees may apply.

Similar properties

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi and wired internet

Parking and transportation

  • Self parking on site (USD 21 per day)

Food and drink

  • A bar/lounge
  • A restaurant
  • Coffee and tea in common areas
  • Snack bar/deli

Things to do

  • Arcade/game room
  • Library

Family friendly

  • Arcade/game room
  • Laundry facilities
  • Snack bar/deli
  • Supervised activities for children (surcharge)

Conveniences

  • 24-hour front desk
  • Free newspapers in lobby
  • Gift shop/newsstand
  • Laundry facilities
  • Luggage storage
  • Safe at front desk

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Tour and ticket assistance

Business services

  • Business center
  • Computer station
  • Meeting room

Outdoors

  • Beach towels
  • On the beach
  • Terrace

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Elevator
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible registration desk

More

  • 5 floors
  • Fireplace in lobby
  • Reception hall
  • Smoking not allowed

Room amenities

Bedroom

  • Bedsheets provided

Bathroom

  • Bathrobes
  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shower
  • Slippers
  • Towels provided

Entertainment

  • 32-inch LCD TV with cable channels

Food and drink

  • Limited room service

More

  • Air conditioning
  • Desk
  • Heating (climate-controlled)
  • Phone
  • Safe

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: anytime
Minimum check-in age: 18

Check-out

Check-out before 11:00 AM
Contactless check-out available
Late check-out subject to availability
A late check-out fee will be charged

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Check-in starts 2 hours after sunset on Saturdays and Jewish holidays.

Access methods

Staffed front desk

Pets

  • This property doesn't allow pets

Children and extra beds

  • Cribs/infant beds are available for USD 15.0 per day

Property payment types

Important information

Fees

  • You may be asked to pay the following charges at the property: Israel value-added tax (18%). Nonresident travelers who present a valid passport and tourist visa may be exempt from value-added tax (18%).

These are all of the charges provided to us by the property.

Optional extras

These fees and deposits will be charged at check-in, check-out, or the time of service.

  • Self parking fee: USD 21 per day
  • Late check-out is available for a fee (subject to availability)
  • Crib (infant bed) fee: USD 15.0 per day

This list may not be comprehensive. Fees and deposits might not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
Special cancellation policies or charges may apply for group reservations (more than 8 rooms for the same property / stay dates)
This property accepts credit cards and cash
Please note that cultural norms and guest policies may differ by country and by property; the policies listed are provided by the property
  • Check-in: 3:00 PM—-anytime
  • Check-out: 11:00 AM
  • Minimum check-in age: 18
The front desk is open 24 hours a day. Driving? This property offers parking (fees apply).

We should mention

Details about charges, deposits, or other important information:

  • This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession.
  • Charges for extra guests may apply and vary depending on the property's policy.
  • A cash deposit, credit card, or debit card for incidental charges, as well as a government-issued photo ID, may be required at check-in.
  • Special requests are subject to availability at the time of check-in and can't be guaranteed. Certain requests may come with additional charges.
  • Charges or special cancellation policies for group reservations may apply (more than 8 rooms for the same property/stay dates).
  • This property accepts credit cards and cash.

Property is also known as

Hotel Prima Tel Aviv
Prima Hotel Tel Aviv
Prima Tel Aviv
Prima Tel Aviv Hotel
Tel Aviv Hotel Prima
Tel Aviv Prima Hotel
Prima Tel-Aviv Hotel Tel Aviv
Tel Aviv City Hotel
City Tel Aviv
Prima Tel Aviv Hotel Hotel
Prima Tel Aviv Hotel Tel Aviv
Prima Tel Aviv Hotel Hotel Tel Aviv

Frequently asked questions

Are free cancellation options available at Prima Tel Aviv Hotel?

Prima Tel Aviv Hotel provides free cancellation on some room rates. If you'd like to learn more, take a look at the cancellation policy on our site.

How much does it cost to stay at Prima Tel Aviv Hotel?

As of Nov 5, 2025, prices found for a 1-night stay for 2 adults at Prima Tel Aviv Hotel on Dec 1, 2025 start from $170.7, excluding taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

What's there to see close to Prima Tel Aviv Hotel?

This hotel is situated in Tel Aviv Promenade, just steps from Frishman Beach and Banana Beach, and within a short walk of Bograshov Beach. You'll also find Ben Yehuda Street and Gordon Beach less than a mile away.

Is there parking available at Prima Tel Aviv Hotel?

Yes, parking is offered for USD 21 per day.

Does Prima Tel Aviv Hotel include a casino on the premises?

No, Prima Tel Aviv Hotel doesn't have a casino.

Will I find an indoor pool at Prima Tel Aviv Hotel?

No, there is no indoor pool at this hotel.

What do couples enjoy most about Prima Tel Aviv Hotel?

Amenities that appeal to couples at this beachfront hotel include bathrobes and slippers in each guestroom with some featuring sea views.

Are there hot tubs at Prima Tel Aviv Hotel?

No, there isn't a spa tub at this hotel.

Does Prima Tel Aviv Hotel have a restaurant that serves breakfast?

No, Prima Tel Aviv Hotel doesn't have a restaurant that serves breakfast.

Will Prima Tel Aviv Hotel allow pets to stay for free?

No, pets aren't allowed at Prima Tel Aviv Hotel.

Are there connecting rooms at Prima Tel Aviv Hotel?

No, there aren't connecting guestrooms at this hotel.

How far is the airport from Prima Tel Aviv Hotel?

The closest major airport to Prima Tel Aviv Hotel is Ben Gurion Airport (TLV), which is 14.5 mi away (36 minutes by car).

Are there rooms with balconies that I can book at Prima Tel Aviv Hotel?

No, you won't find guestrooms with balconies at Prima Tel Aviv Hotel.

Reviews

Prima Tel Aviv Hotel Reviews

8.2

Very Good

8.4/10

Cleanliness

8.6/10

Staff & service

8.2/10

Amenities

8.0/10

Property conditions & facilities

8.2/10

Eco-friendliness
Rating 10 - Excellent. 124 out of 274 reviews
Rating 8 - Good. 87 out of 274 reviews
Rating 6 - Okay. 34 out of 274 reviews
Rating 4 - Poor. 23 out of 274 reviews
Rating 2 - Terrible. 6 out of 274 reviews

Reviews

10/10 Excellent

Alla

Liked: Cleanliness, staff & service, property conditions & facilities
The only mildly negative aspect of this hotel is the small size of the rooms, but that is mostly made up for by the very good ergonomic design. Otherwise, I have no complaints. The rooms are impeccably clean, housekeeping is prompt
Stayed 6 nights in Jul 2025

4/10 Poor

Avi

Traveled with family
Liked: Staff & service
Disliked: Cleanliness, property conditions & facilities, room comfort

Must read before choosing this place. Sorry.

Unfortunately, despite the good to excellent scores on many sites, our experience did not meet our expectations. The building is old, the Elevators are tiny and scary, and one of the two was out of order nearly every day. The rooms were dirty, the Carpets were old, and there was dust everywhere. When we moved a sofa to pick something up, it was obvious that the area had not been cleaned in many years. The air conditioning, although cooling, was not removing moisture from the rooms, and everything that was not closed in the suitcases was moist. We rented two rooms, and both had an issue. The first room that we received, the toilet was pouring water on the floor from the wall connection, which they had to move us out. We stay in Prima Raanana many times, it is 100% better than the TLV one, except for the Beach proximity. The continental breakfast at the hotel is not close in quality and variety to the ones in other hotels that we stayed in Israel in the past. Other hotels that seem to have lower ratings in Tel Aviv with similar price ranges are much more accommodating. Live and learn! We paid in advance as usual for Hotels.com; otherwise, we would move out after the first day. In the end, our vacation was nice, but we returned with one sick kid and most of us not feeling great due to the hotel. One thing that I must state is that the Hotel staff was fairly reasonable and responsive during the stay.
Stayed 13 nights in Jul 2025

10/10 Excellent

Belora

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
It felt like a home away from home 2 week stay. I was bwey happy. Would certainly return
Stayed 3 nights in May 2025

10/10 Excellent

Mark, Plano

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We have stay at this hotel 3 times and all times we have being happy with location. Service and rooms are well maintained
Stayed 4 nights in May 2025

10/10 Excellent

Belora

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location so close to the beach. Perfect for me being a solo traveller. Very friendly staff. Greay breakfast.
Stayed 9 nights in May 2025

8/10 Good

Ilan

Stayed 6 nights in May 2025

10/10 Excellent

Belora

Stayed 1 night in May 2025

10/10 Excellent

Meir Doron

Stayed 1 night in Apr 2025

6/10 Okay

Stephanie

Traveled with family
Liked: Cleanliness
Disliked: Staff & service
Basic hotel with great location. Some negatives - There are stairs up to front desk. Front desk agent was rude and unhelpful and didn’t answer the phone multiple times when we were trying to find out where to park. Breakfast was ok but great view of beach from restaurant.
Stayed 1 night in Apr 2025

8/10 Good

Paul

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Just good.
Stayed 1 night in Apr 2025

10/10 Excellent

Robert

Stayed 3 nights in Mar 2025

10/10 Excellent

Robert

Stayed 4 nights in Mar 2025

10/10 Excellent

Al-Hussein

Business traveler
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I had a great experience, the peopled were very friendly. Had excellent breakfast all the time.
Stayed 4 nights in Nov 2024

10/10 Excellent

Michael

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Everything was great!
Stayed 3 nights in Dec 2024

8/10 Good

Ryan

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 3 nights in Nov 2024

10/10 Excellent

VASILIY

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Good
Stayed 2 nights in Nov 2024

10/10 Excellent

David

Traveled with group
Liked: Cleanliness, property conditions & facilities, room comfort
Stayed 2 nights in Nov 2024

8/10 Good

Ora

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 2 nights in Sep 2024

8/10 Good

yehiel

Traveled with family
Liked: Cleanliness, staff & service
Stayed 9 nights in Jul 2024

10/10 Excellent

Ruth

Stayed 4 nights in Jul 2024

6/10 Okay

Sabine

Stayed 6 nights in Jun 2024

10/10 Excellent

Lisa

Liked: Cleanliness, staff & service
Great staff! Rooms are large!
Stayed 8 nights in Jun 2024

10/10 Excellent

Naomi

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 1 night in Jun 2024

8/10 Good

Verified traveler

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Jun 2024

10/10 Excellent

Michele

Traveled with partner
Liked: Staff & service, amenities, property conditions & facilities
Great boutique hotel in Tel Aviv promenade!
Stayed 6 nights in May 2024