Flom Boutique Hotel

4.0 star property
VIP Access

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Photo gallery for Flom Boutique Hotel

Free daily buffet breakfast
Bar (on property)
Reception
Family Suite | Down comforters, minibar, in-room safe, desk
Shower, rainfall showerhead, free toiletries, hair dryer

Reviews

9.8 out of 10
Exceptional

Popular amenities

  • Free WiFi
  • Air conditioning
  • Parking available
  • Laundry
  • Housekeeping

Explore the area

View in a map
41 Via Guelfa, Florence, FI, 50123
  • Place, Central Market
    ‪2 min walk‬
  • Place, Cathedral of Santa Maria del Fiore
    ‪6 min walk‬
  • Place, Piazza di Santa Maria Novella
    ‪7 min walk‬
  • Airport, Florence (FLR-Peretola)
    ‪11 min drive‬
VIP Access
Curated for quality and service, VIP Access stays consistently receive our highest guest ratings.
  • Expect exceptional service
  • Extra savings and perks for Rewards members

Room options

Superior Double Room

9.4 out of 10
Exceptional
(19 reviews)
  • City view
  • 161 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed OR 2 Twin Beds
  • Free WiFi

Triple Room

9.6 out of 10
Exceptional
(18 reviews)
  • City view
  • 205 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 Queen Bed and 1 Twin Bed
  • Free WiFi

Junior Suite

10.0 out of 10
Exceptional
(1 review)
  • City view
  • 248 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 Queen Bed and 1 Double Sofa Bed
  • Free WiFi

Family Suite

10.0 out of 10
Exceptional
(5 reviews)
  • 344 sq ft
  • 1 bedroom
  • Sleeps 5
  • 1 Double Bed, 1 Twin Bed and 1 Queen Sofa Bed
  • Free WiFi

Deluxe Room

9.8 out of 10
Exceptional
(9 reviews)
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

Depandance (Raggiungibile con una rampa di scale)

10.0 out of 10
Exceptional
(1 review)
  • City view
  • 1 bedroom
  • Sleeps 4
  • 2 Queen Beds
  • Free WiFi

Deluxe room with terrace

  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed OR 2 Twin Beds
  • Free WiFi

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About the neighborhood

Florence

Located in Historic Centre of Florence, Flom Boutique Hotel is adjacent to Central Market and within a 10-minute walk of other popular attractions like Cathedral of Santa Maria del Fiore. The 33 rooms at this 4-star hotel include minibars and Smart TVs and guests can enjoy free breakfast.

What's nearby

  • Central Market - 2 min walk - 0.1 miles
  • Cathedral of Santa Maria del Fiore - 6 min walk - 0.4 miles
  • Gallery of the Academy of Florence - 6 min walk - 0.4 miles
  • Piazza di Santa Maria Novella - 7 min walk - 0.4 miles
  • Piazza del Duomo - 10 min walk - 0.5 miles

Getting around

  • Fortezza Tram Stop - 6 min walk
  • Florence (ZMS-Santa Maria Novella Train Station) - 7 min walk
  • Florence Airport, Peretola (FLR) - 33 min drive

Restaurants

  • ‪Mò Si Caffetteria alla Vecchia Maniera - ‬1 min walk
  • ‪La Gratella - ‬1 min walk
  • ‪Matto Matto - ‬1 min walk
  • ‪Bondi Focacceria - ‬2 min walk
  • ‪PanicAle - ‬3 min walk

About this property

Flom Boutique Hotel

Guests of Flom Boutique Hotel enjoy features like free WiFi in public areas. Valet parking is EUR 40 per night if you plan to drive, or hop aboard the airport shuttle (available 24 hours) for EUR 70 per vehicle one-way. The 24-hour front desk has staff standing by to help with tours or tickets, luggage storage, and dry cleaning/laundry.
Guests can expect free WiFi and 42-inch Smart TVs with digital channels. Beds sport down comforters and bathrooms offer rainfall showers, hair dryers, and free toiletries. Minibars, safes, and phones are other standard amenities.

Similar properties

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • In-room WiFi speed: 50+ Mbps
  • Available in some public areas: Free WiFi

Parking and transportation

  • 24-hour roundtrip airport shuttle on request for a surcharge
  • Covered valet parking on site (EUR 40 per night; includes in/out privileges)

Food and drink

  • Free buffet breakfast available daily 7:30 AM to 10:00 AM

Conveniences

  • 24-hour front desk
  • Luggage storage

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Tour and ticket assistance

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Elevator
  • Hardwood flooring in room
  • Stair-free path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible path to elevator

More

  • Smoking not allowed

Room amenities

Bedroom

  • Blackout drapes
  • Down comforter

Bathroom

  • Bidet
  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Rainfall showerhead
  • Shower
  • Slippers
  • Towels provided

Entertainment

  • 42-inch smart TV with digital channels

Food and drink

  • Minibar

More

  • Air conditioning
  • Desk
  • Mobile key entry
  • Phone
  • Safe

Policies

Check-in

Check-in time starts at 2:00 PM

Check-out

Check-out before 11:00 AM

Special check-in instructions

This property offers transfers from the airport (surcharges may apply); guests must contact the property with arrival details before travel, using the contact information on the booking confirmation
Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • This property doesn't allow pets

Property payment types

Important information

Fees

You'll be asked to pay these charges at the property:

  • A tax is imposed by the city: EUR 7.00 per person, per night, up to 7 nights. This tax does not apply to children under 12 years of age.

These are all of the charges provided to us by the property.

Optional extras

These fees and deposits will be charged at check-in, check-out, or the time of service.

  • Airport shuttle fee: EUR 70 per vehicle (one-way, maximum occupancy 4)
  • Covered valet parking fee: EUR 40 per night (in/out privileges)

This list may not be comprehensive. Fees and deposits might not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards, and cash
Safety features at this property include a fire extinguisher
  • Check-in: 2:00 PM
  • Check-out: 11:00 AM
The front desk is open 24 hours a day. For convenient arrivals and departures, you can take advantage of the airport shuttle (available 24 hours), which is offered for a fee. Driving? This property offers valet parking (fees apply).
Property Registration Number IT048017A1EZBDJY9J

We should mention

Details about charges, deposits, or other important information:

  • This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession.
  • Charges for extra guests may apply and vary depending on the property's policy.
  • A cash deposit, credit card, or debit card for incidental charges, as well as a government-issued photo ID, may be required at check-in.
  • Special requests are subject to availability at the time of check-in and can't be guaranteed. Certain requests may come with additional charges.
  • This property accepts credit cards, debit cards, and cash.
  • Onsite safety features include a fire extinguisher.
  • Guests can access their rooms with a mobile device.

Additional information about polices, regulations, and more:

  • Upon check-in, all guests, including children, must be present to show their passport or government-issued photo ID.
  • Due to national regulations, cash transactions can't exceed EUR 5000 at this property. For additional details, contact the property using the contact information on your booking confirmation.

National rating

This property has received its official star rating from the local rating authority.

Property is also known as

Hotel Flom
Flom Boutique Hotel Hotel
Flom Boutique Hotel Florence
Flom Boutique Hotel Hotel Florence

Frequently asked questions

Is a free cancellation option available at Flom Boutique Hotel?

Flom Boutique Hotel provides free cancellation on certain room rates. To learn more, look at the cancellation policy on our site.

How much does it cost to stay at Flom Boutique Hotel?

As of Jun 14, 2026, prices found for a 1-night stay for 2 adults at Flom Boutique Hotel on Jul 12, 2026 start from $300, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

What can I see around Flom Boutique Hotel?

This hotel is situated in Historic Centre of Florence, just steps from Central Market, and within a 10-minute walk of Piazza di Santa Maria Novella and Cathedral of Santa Maria del Fiore. You'll also find Piazza della Signoria and Ponte Vecchio less than a mile away.

Is parking available on site at Flom Boutique Hotel?

Yes, covered valet parking is offered for EUR 40 per night with in/out privileges.

Does Flom Boutique Hotel have a casino at the property?

No, Flom Boutique Hotel doesn't have a casino.

Will I find an indoor pool at Flom Boutique Hotel?

No, there is no indoor pool at this hotel.

Is Flom Boutique Hotel good for couples?

Amenities that appeal to couples at this hotel include a down comforter, a minibar, and a rainfall showerhead.

Are there hot tubs at Flom Boutique Hotel?

No, this hotel doesn't have a spa tub.

Does Flom Boutique Hotel feature a restaurant that includes a breakfast menu?

Flom Boutique Hotel offers free buffet breakfast each morning though there is no restaurant.

Will Flom Boutique Hotel allow pets to stay free of charge?

No, pets aren't allowed at Flom Boutique Hotel.

Are there connecting rooms at Flom Boutique Hotel?

No, there aren't connecting guestrooms at this hotel.

How close is the airport from Flom Boutique Hotel?

The closest major airport to Flom Boutique Hotel is Florence Airport, Peretola (FLR), which is 4.5 mi away (33 minutes by car).

Are there rooms with balconies that I can book at Flom Boutique Hotel?

No, you won't find guestrooms with balconies at Flom Boutique Hotel.

Flom Boutique Hotel Reviews

Reviews

9.8

Exceptional

Rating 10 - Excellent. 341 out of 404 reviews
Rating 8 - Good. 52 out of 404 reviews
Rating 6 - Okay. 7 out of 404 reviews
Rating 4 - Poor. 2 out of 404 reviews
Rating 2 - Terrible. 2 out of 404 reviews

9.8/10

Cleanliness

9.8/10

Staff & service

9.4/10

Amenities

9.8/10

Property conditions & facilities

Reviews

Verified

8/10 Good

Holly

Liked: Cleanliness, amenities, property conditions & facilities
Very nice hotel in a good location, breakfast was lovely and staff were very helpful. My only small gripe was that the room was very hot with no option to control the temperature.
Stayed 3 nights in Jan 2026
Verified

8/10 Good

Frances

Liked: Cleanliness, staff & service, property conditions & facilities
Nice, small, great area, great price point
Stayed 6 nights in Oct 2025
Verified

10/10 Excellent

Johanne

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Nice clean rooms, very friendly and helpful staff, delicious buffet breakfast
Stayed 2 nights in Oct 2025
Verified

10/10 Excellent

Lauren

Liked: Cleanliness, amenities, property conditions & facilities
A 1000 percent would stay here again. We are already planning on coming back. Staff is so friendly and accommodating. Very clean , and modern. In the middle of everything . Would recommend. Staff also held our bags prior to check in and after . 10/10 Free breakfast was also very tasty
Stayed 1 night in Feb 2026
Verified

10/10 Excellent

LEA

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Breakfast was excellent!
Stayed 5 nights in Oct 2025
Verified

10/10 Excellent

Luisa

Liked: Amenities, property conditions & facilities
Everything was first class, great room and service clean bountiful and delicious fresh breakfast. staff was professional and always cheerful and helpful, would highly recommend to others and would stay here again.
Stayed 2 nights in Oct 2025
Verified

10/10 Excellent

Siobhan

Liked: Cleanliness
The staff is very accommodating and welcoming.
Stayed 4 nights in Oct 2025
Verified

10/10 Excellent

Izabella

Liked: Cleanliness, amenities, property conditions & facilities
Excellent location Big rooms Good breakfast
Stayed 2 nights in Jun 2025
Verified

10/10 Excellent

Andreas

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Excellent breakfast, very comfortable room, highly recommend, I know I will use for future’s Florence trips. Close to train station, lots of restaurants nearby…cheers
Stayed 2 nights in Oct 2025
Verified

10/10 Excellent

Daniel

Liked: Cleanliness, amenities, property conditions & facilities
Great hotel and staff is great!
Stayed 3 nights in Jun 2025
Verified

10/10 Excellent

lisa

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful breakfast to start your day. Great location and very quaint with a small bar and staff eager to serve you. Comfortable beds.
Stayed 3 nights in Oct 2025
Verified

10/10 Excellent

Etienne

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Really welcoming and friendly staff, great boutique hotel, extremely well located to see Firenze !
Stayed 1 night in Aug 2025
Verified

10/10 Excellent

Robert

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We thoroughly enjoyed our stay. Robert and his staff were always courteous and attentive. The location is ideal and an easy walk to many of the most visited sites in Florence.
Stayed 2 nights in Oct 2025
Verified

8/10 Good

Rose

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Easily walkable to sights and restaurants. Friendly and helpful staff. Excellent breakfast.
Stayed 4 nights in Sep 2025
Verified

10/10 Excellent

Peter Geoffrey

Liked: Cleanliness, amenities, property conditions & facilities
Lovely hotel, great room, great breakfast and really friendly staff!
Stayed 3 nights in May 2025
Verified

10/10 Excellent

David

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Wonderful hotel, great location.

Hotel was great! We loved it. The location is perfect for walking to the city center, the staff is very friendly, the breakfast is delicious, and the room was very clean. I would definitely stay there again.
Stayed 3 nights in Sep 2025
Verified

10/10 Excellent

Maria

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
A lovely room to stay in Florence. The room was comfortable and beautifully maintained, and we were pleasantly surprised with a complimentary bottle of wine for New Year’s — a very thoughtful gesture from the hotel. Breakfast was excellent, offering a wide variety of options, and everything was spotlessly clean. The staff were extremely kind and welcoming throughout our stay. The only downside was some noise coming from the air conditioning sometimes during the night.
Stayed 4 nights in Dec 2025
Verified

10/10 Excellent

Marlene

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
All the staff were very friendly and helpful. The rooms were beautiful and clean. The breakfast had lots of variety and was delicious, especially loved the croissants. The location was a short walk to all the major attractions.
Stayed 2 nights in Oct 2025
Verified

10/10 Excellent

Azita

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Great breakfast & extremely friendly staff for breakfast service and at the front desk with perfect food recommendations! Very comfortable hotel and bed. Good cleaning service as well. Central location. We really enjoyed our stay!
Stayed 5 nights in Sep 2025
Verified

10/10 Excellent

Abel

Liked: Cleanliness, staff & service, property conditions & facilities
Good hotel very well located
Stayed 2 nights in Apr 2025
Verified

10/10 Excellent

David

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Great hotel in a central location. Very welcoming reception staff and comfortable, clean room. Perfect location for all the main sights in Florence, with all being reachable on foot. We travels to Florence by train, from Piza and the walk to the hotel was straightforward and only around 1km (20 mins) walk.
Stayed 3 nights in Oct 2025
Verified

10/10 Excellent

Eugene

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We really enjoyed our stay. We loved the boutique feel and all the little details were thoughtful and elevated
Stayed 2 nights in Jul 2025
Verified

10/10 Excellent

Yunling

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
location is great
Stayed 3 nights in May 2025
Verified

10/10 Excellent

Swarnalatha

Enjoyed the stay. Staff was very helpful and the stay was so convenient and closer to the train station, shopping locations and attractions.
Stayed 2 nights in Jun 2025
Verified

2/10 Terrible

Shahedeh

Liked: Cleanliness, amenities, property conditions & facilities
Very nice little hotel
Stayed 2 nights in Apr 2025