Floren Hotel

5.0 star property
Luxury hotel with free breakfast and a 24-hour front desk

Choose dates to view prices

Photo gallery for Floren Hotel

Free daily buffet breakfast
Deluxe Terrace | Terrace/patio
Front of property
Interior entrance
Deluxe Terrace | Premium bedding, down comforters, pillowtop beds, minibar

Reviews

9.4 out of 10
Exceptional

Popular amenities

  • Bar
  • Parking available
  • Room service
  • Laundry

Explore the area

View in a map
17 Via Panzani, Florence, FI, 50123
  • Place, Piazza di Santa Maria Novella
    ‪2 min walk‬
  • Place, Cathedral of Santa Maria del Fiore
    ‪5 min walk‬
  • Place, Ponte Vecchio
    ‪6 min walk‬
  • Airport, Florence (FLR-Peretola)
    ‪13 min drive‬

Room options

Classic Room

9.8 out of 10
Exceptional
(25 reviews)
  • 215 sq ft
  • Sleeps 2
  • 1 King Bed

Smart Room

  • Sleeps 1
  • 1 Queen Bed

Deluxe Room

8.8 out of 10
Excellent
(3 reviews)
  • 269 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

Junior Suite

9.2 out of 10
Wonderful
(5 reviews)
  • 323 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed and 1 Twin Sofa Bed

Deluxe Suite

  • 431 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed and 1 Queen Sofa Bed

Suite

  • 355 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed and 1 Queen Sofa Bed

Deluxe Terrace

7.0 out of 10
Good
(2 reviews)
  • Sleeps 2
  • 1 Queen Bed

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About the neighborhood

Florence

Located in Historic Centre of Florence, Floren Hotel is adjacent to Piazza di Santa Maria Novella and within a 10-minute walk of other popular attractions like Cathedral of Santa Maria del Fiore. This 33-room, 5-star hotel has free breakfast and a restaurant, along with free in-room WiFi.

What's nearby

  • Piazza di Santa Maria Novella - 2 min walk - 0.1 miles
  • Basilica of Santa Maria Novella - 3 min walk - 0.2 miles
  • Cathedral of Santa Maria del Fiore - 5 min walk - 0.3 miles
  • Ponte Vecchio - 6 min walk - 0.4 miles
  • Piazza del Duomo - 6 min walk - 0.4 miles

Getting around

  • Unità Tram Stop - 3 min walk
  • Florence (ZMS-Santa Maria Novella Train Station) - 5 min walk
  • Florence Airport, Peretola (FLR) - 25 min drive

Restaurants

  • ‪Starbucks - ‬1 min walk
  • ‪giaogiao stazione firenze - ‬1 min walk
  • ‪Ciro & Sons - ‬2 min walk
  • ‪Lorenzo de'Medici - ‬2 min walk
  • ‪Trattoria La Madia - ‬1 min walk

About this property

Floren Hotel

Luxury hotel with free breakfast and a 24-hour front desk
Floren Hotel features free WiFi in public areas, coffee in a common area, and a meeting room. Valet parking is offered for EUR 50 per day. Multilingual staff at the front desk are standing by 24/7 to help with concierge services, luggage storage, and dry cleaning/laundry. Other amenities at this luxury hotel include a computer station, local meal delivery service, and a banquet hall.
Guests can expect free WiFi and 43-inch Smart TVs with satellite channels. Bathrooms offer rainfall showers, hair dryers, and bathrobes, and pillowtop beds with premium bedding and pillow menus ensure a restful night. Minibars, espresso makers, and laptop-compatible safes are also standard. Change of towels is available on request.

Similar properties

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • In-room WiFi speed: 100+ Mbps (good for 1–2 people or up to 6 devices)
  • Available in some public areas: Free WiFi

Parking and transportation

  • Valet parking on site (EUR 50 per day; includes in/out privileges)

Food and drink

  • Free buffet breakfast available daily 7:00 AM to 11:00 AM
  • A bar/lounge
  • A coffee shop/cafe
  • A restaurant
  • Coffee and tea in common areas
  • Free daily manager's reception
  • Hosted evening meal available daily for a fee of EUR 120
  • Snack bar/deli

Family friendly

  • Snack bar/deli
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Guidebooks
  • Luggage storage

Guest services

  • Change of bedsheets (on request)
  • Change of towels on request
  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Tour and ticket assistance
  • Turndown service

Business services

  • Computer station
  • Meeting room

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Bathroom emergency pull cord
  • Elevator (29 inch wide door)
  • Hardwood flooring in room
  • Smooth flooring in public areas
  • Stair-free path to entrance
  • Well-lit path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible path to elevator
  • Wheelchair-accessible registration desk (35 inches high)
  • Wheelchair-accessible restaurant

More

  • 7 floors
  • Banquet hall
  • Built in 1200
  • Renovated entire property - June 2024
  • Smoking not allowed
  • Traditional architecture

Room amenities

Bedroom

  • Blackout drapes
  • Down comforter
  • Pillow menu
  • Pillowtop mattress
  • Premium bedding

Bathroom

  • Bathrobes
  • Bidet
  • Hair dryer
  • Private bathroom
  • Rainfall showerhead
  • Shampoo
  • Shower
  • Slippers
  • Soap
  • Toilet paper
  • Toothbrush and toothpaste (on request)
  • Towels provided

Entertainment

  • 43-inch smart TV with satellite channels

Food and drink

  • 24-hour room service
  • Coffee/tea maker
  • Electric kettle
  • Espresso maker
  • Free bottled water
  • Meal delivery service
  • Minibar
  • Restaurant dining guides

More

  • 4G smartphone data speed
  • Air conditioning
  • Electrical adapters
  • Heating
  • Laptop-compatible safe
  • Smartphone
  • Soundproofed rooms
  • Unlimited free smartphone calls
  • Unlimited smartphone data usage

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Minimum check-in age: 18

Check-out

Check-out before noon
Late check-out subject to availability
A late check-out fee will be charged

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • This property doesn't allow pets

Property payment types

Important information

Fees

You'll be asked to pay these charges at the property:

  • A tax is imposed by the city: EUR 8 per person, per night, up to 7 nights

These are all of the charges provided to us by the property.

Optional extras

These fees and deposits will be charged at check-in, check-out, or the time of service.

  • Valet parking fee: EUR 50 per day (in/out privileges)
  • Early check-in is available for a fee (subject to availability)
  • Late check-out is available for a fee (subject to availability)
  • Hosted evening meal: EUR 120

This list may not be comprehensive. Fees and deposits might not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and cash
  • Check-in: 3:00 PM
  • Check-out: noon
  • Minimum check-in age: 18
The front desk is open 24 hours a day. Driving? This property offers valet parking (fees apply).

We should mention

Details about charges, deposits, or other important information:

  • This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession.
  • Charges for extra guests may apply and vary depending on the property's policy.
  • A cash deposit, credit card, or debit card for incidental charges, as well as a government-issued photo ID, may be required at check-in.
  • Special requests are subject to availability at the time of check-in and can't be guaranteed. Certain requests may come with additional charges.
  • This property accepts credit cards and cash.

Additional information about polices, regulations, and more:

  • Upon check-in, all guests, including children, must be present to show their passport or government-issued photo ID.
  • Due to national regulations, cash transactions can't exceed EUR 5000 at this property. For additional details, contact the property using the contact information on your booking confirmation.
  • No rollaway or extra beds are available.

National rating

This property has received its official star rating from the local rating authority.

Property is also known as

Floren Hotel Hotel
Floren Luxury Hotel
Floren Hotel Florence
Floren Hotel Hotel Florence

Frequently asked questions

Are free cancellation options available at Floren Hotel?

Floren Hotel offers free cancellation on select room rates. For specific requirements, review the cancellation policy on Orbitz.

What is there to do within easy reach of Floren Hotel?

This hotel is situated in Historic Centre of Florence, just steps from Piazza di Santa Maria Novella, and within a 10-minute walk of Cathedral of Santa Maria del Fiore and Piazza del Duomo. You'll also find Piazza della Signoria and Ponte Vecchio less than a mile away.

Is there parking available at Floren Hotel?

Yes, valet parking is offered for EUR 50 per day with in/out privileges.

Does Floren Hotel have a casino at the property?

No, Floren Hotel doesn't have a casino.

Will I find an indoor pool at Floren Hotel?

No, there is no indoor pool at this hotel.

What do couples enjoy most about Floren Hotel?

Amenities that appeal to couples at this hotel include a pillowtop mattress, a meal delivery service, and a minibar.

Are there hot tubs at Floren Hotel?

No, this hotel doesn't have a spa tub.

Does Floren Hotel have a restaurant with a breakfast menu?

Yes, Floren Hotel serves free buffet breakfast each morning from its restaurant.

Will Floren Hotel allow pets to stay free of charge?

No, pets aren't allowed at Floren Hotel.

Does Floren Hotel have connecting rooms?

No, there aren't connecting guestrooms at this hotel.

How close is the airport from Floren Hotel?

The closest major airport to Floren Hotel is Florence Airport, Peretola (FLR), which is 4.2 mi away (25 minutes by car).

Can I book a room with a balcony at Floren Hotel?

No, there aren't any guestrooms with balconies at Floren Hotel.

Floren Hotel Reviews

Reviews

9.4

Exceptional

Rating 10 - Excellent. 160 out of 208 reviews
Rating 8 - Good. 34 out of 208 reviews
Rating 6 - Okay. 5 out of 208 reviews
Rating 4 - Poor. 5 out of 208 reviews
Rating 2 - Terrible. 4 out of 208 reviews

9.8/10

Cleanliness

9.6/10

Staff & service

9.4/10

Amenities

9.6/10

Property conditions & facilities

9.4/10

Eco-friendliness

Reviews

10/10 Excellent

Sarah

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful property, excellent staff, and so convenient to the train station and other sites.
Stayed 1 night in Oct 2025

10/10 Excellent

ROBERT

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
It was in a great part of the city. Very walkable to most everything. Felt very safe and the hotel was beautiful. The staff went over and above to make sure our stay was comfortable. They are the real winners!!
Stayed 3 nights in Sep 2025

10/10 Excellent

Laura

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Amazing florence location. Beautiful hotel and great breakfast but also right by train station, duomo. Walkable to all!!!
Stayed 1 night in Sep 2025

10/10 Excellent

Meriam

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Came here for honeymoon, will definitely recommend and visit again. So clean
Stayed 4 nights in Sep 2025

10/10 Excellent

Omid

Traveled with partner
Liked: Cleanliness, staff & service, property conditions & facilities
Really enjoyed our stay! Beautiful little hotel, clean nice and felt luxurious. They also surprised us with a little gift for our anniversary.
Stayed 3 nights in Aug 2025

10/10 Excellent

Dana

Traveled with group
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Our international flight was cancelled to return home and they were very accommodating in booking us into the same room for an extra night. Their complimentary breakfast was exceptional along with the staff. The entire property was extremely clean and our room was beautiful, a great location and we walked everywhere from the hotel. I highly recommend this property.
Stayed 1 night in Aug 2025

8/10 Good

Jordana

Liked: Cleanliness, staff & service, property conditions & facilities
Lovely and charming hotel! Helpful staff. Beds and pillows need to be better. Very uncomfortable to sleep in.
Stayed 2 nights in Aug 2025

10/10 Excellent

Dominick

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 2 nights in Aug 2025

10/10 Excellent

Verified traveler

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
The location is good and staffs are extremely friendly
Stayed 1 night in Aug 2025

10/10 Excellent

Samer

Stayed 4 nights in Aug 2025

10/10 Excellent

Hua

Liked: Cleanliness, staff & service, property conditions & facilities
Room was very comfortable
Stayed 4 nights in Aug 2025

4/10 Poor

michael

Liked: Cleanliness, property conditions & facilities
Not what you expect for a 5-star. The young woman cleaning the rooms and the young man serving breakfast were wonderful; the woman with glasses at the front desk somehow made the whole experience feel cheap and dirty. The room was tiny.
Stayed 1 night in Jul 2025

10/10 Excellent

Kim

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We had an amazing stay at Floren. It was extremely well located and very comfortably appointed. Their breakfast was superb and the bar well stocked. The room was excellent and had all the amenities. We will return for sure.
Stayed 2 nights in Aug 2025

10/10 Excellent

Nour

Stayed 3 nights in Aug 2025

10/10 Excellent

Babak

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very nice hotel. Very close to train station. Room was like brand new and modern, 5 star. Great breakfast. Made to order cappuccino. Turn down service, gift on arrival, turn down gift, free water, fully equipped room, slippers, etc. kind and friendly staff. Very well priced.
Stayed 1 night in Aug 2025

10/10 Excellent

Warren

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 6 nights in Jul 2025

10/10 Excellent

Berto

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great hotel and staff! Location is great and close to the train station - 5 minute walk. The daily breakfast menu + buffet that is included within your day was one of the best I've ever had. The cappuccino included with breakfast was also exceptional. We also had dinner one night at the hotel restaurant Osmo Cucina and it was excellent - we did the Chef 5 course meal. The food and service, was Michelin Star worthy and the Chef Marco even came out at the end to talk to us and ensure we enjoyed the meal. Without a doubt, on our next visit to Florence, we will stay again at the Floren Hotel.
Stayed 4 nights in Jul 2025

10/10 Excellent

Camille

Traveled with family
Liked: Cleanliness, amenities, property conditions & facilities
Staff was professional and friendly. Rooms were comfortable and clean.
Stayed 2 nights in Jul 2025

8/10 Good

Robert, Chicago

Traveled with partner
Liked: Cleanliness, amenities, property conditions & facilities
Good location. The suite wasn’t really a suite- just a normal room.
Stayed 3 nights in Jul 2025

10/10 Excellent

Daniel

Traveled with partner, Traveled with family
Liked: Cleanliness, amenities, property conditions & facilities
Very comfortable and convenient to all the major sites in Florence.
Stayed 3 nights in Jul 2025

8/10 Good

Paula Sarah, Montréal

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very nice staff and great breakfast. Clean and nice, rooms are small but nice.
Stayed 3 nights in Jul 2025

10/10 Excellent

Irina

Traveled with family
Liked: Cleanliness, amenities, property conditions & facilities
Amazing and beautiful boutique hotel. Very classy and clean with wonderful amenities. Wonderful staff specially Ludovico Meloni and Claudia Corti were just amazing. Ludovico always asked if we needed anything if he can help us with anything. Great food specially the breakfast was amazing. They make their own candy to die for. Will be back very soon.
Stayed 3 nights in Jul 2025

10/10 Excellent

Matthew

Traveled with family and small children
Liked: Cleanliness, amenities, property conditions & facilities
Very clean and comfortable with great service and a wonderful restaurant. We’ll be back next time we visit Florence.
Stayed 4 nights in Jun 2025

10/10 Excellent

Prashanth

Stayed 3 nights in Jun 2025

10/10 Excellent

Demetrios

Stayed 5 nights in Jun 2025