Floren Hotel

5.0 star property

Choose dates to view prices

Photo gallery for Floren Hotel

Free daily buffet breakfast
Deluxe Terrace | Premium bedding, down comforters, pillowtop beds, minibar
Interior entrance
Deluxe Terrace | Terrace/patio
Front of property

Reviews

9.4 out of 10
Exceptional

Popular amenities

  • Free WiFi
  • Air conditioning
  • Parking available
  • Business services

Explore the area

View in a map
17 Via Panzani, Florence, FI, 50123
  • Place, Piazza di Santa Maria Novella
    ‪2 min walk‬
  • Place, Basilica of Santa Maria Novella
    ‪3 min walk‬
  • Place, Cathedral of Santa Maria del Fiore
    ‪5 min walk‬
  • Airport, Florence (FLR-Peretola)
    ‪13 min drive‬

Room options

Classic Room

9.8 out of 10
Exceptional
(25 reviews)
  • 215 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

Smart Room

  • 183 sq ft
  • 1 bedroom
  • Sleeps 1
  • 1 Queen Bed

Deluxe Room

9.0 out of 10
Wonderful
(4 reviews)
  • 269 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

Junior Suite

9.2 out of 10
Wonderful
(5 reviews)
  • 323 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed and 1 Twin Sofa Bed

Deluxe Suite

  • 431 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed and 1 Queen Sofa Bed

Suite

  • 355 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed and 1 Queen Sofa Bed

Deluxe Terrace

7.0 out of 10
Good
(2 reviews)
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed

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About the neighborhood

Florence

Located in Historic Centre of Florence, Floren Hotel is next to popular attractions like Piazza di Santa Maria Novella and Basilica of Santa Maria Novella. This 33-room, 5-star hotel has free breakfast and a restaurant, along with free in-room WiFi.

What's nearby

  • Via de' Tornabuoni - 1 min walk - 0.1 miles
  • Piazza di Santa Maria Novella - 2 min walk - 0.1 miles
  • Basilica of Santa Maria Novella - 3 min walk - 0.2 miles
  • Cathedral of Santa Maria del Fiore - 5 min walk - 0.3 miles
  • Ponte Vecchio - 6 min walk - 0.4 miles

Getting around

  • Unità Tram Stop - 3 min walk
  • Florence (ZMS-Santa Maria Novella Train Station) - 5 min walk
  • Florence Airport, Peretola (FLR) - 25 min drive

Restaurants

  • ‪Starbucks - ‬1 min walk
  • ‪Ciro & Sons - ‬2 min walk
  • ‪giaogiao stazione firenze - ‬1 min walk
  • ‪Lorenzo de'Medici - ‬2 min walk
  • ‪Trattoria La Madia - ‬1 min walk

About this property

Floren Hotel

Floren Hotel features free WiFi in public areas, coffee in a common area, and a meeting room. Valet parking is offered for EUR 60 per night. Multilingual staff at the front desk are standing by 24/7 to help with tours or tickets, dry cleaning/laundry, and luggage storage. Other amenities at this luxury hotel include a computer station, local meal delivery service, and a banquet hall.
Guests can expect free WiFi and 43-inch Smart TVs with satellite channels. Bathrooms offer rainfall showers, hair dryers, and bidets, and pillowtop beds with premium bedding and pillow menus ensure a restful night. Minibars, espresso makers, and laptop-compatible safes are also standard. Change of towels is available on request.

Similar properties

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • In-room WiFi speed: 100+ Mbps (good for 1–2 people or up to 6 devices)
  • Available in some public areas: Free WiFi

Parking and transportation

  • Valet parking on site (EUR 60 per night; includes in/out privileges)

Food and drink

  • Free buffet breakfast available daily 7:00 AM to 11:00 AM
  • A bar/lounge
  • A coffee shop/cafe
  • A restaurant
  • Coffee and tea in common areas
  • Free daily manager's reception
  • Hosted evening meal available daily for a fee of EUR 120
  • Snack bar/deli

Family friendly

  • Snack bar/deli
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Guidebooks
  • Luggage storage

Guest services

  • Change of bedsheets (on request)
  • Change of towels on request
  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Tour and ticket assistance
  • Turndown service

Business services

  • Computer station
  • Meeting room

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Bathroom emergency pull cord
  • Braille/raised signage
  • Elevator (29 inch wide door)
  • Hardwood flooring in room
  • Smooth flooring in public areas
  • Stair-free path to entrance
  • Well-lit path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible path to elevator
  • Wheelchair-accessible registration desk (35 inches high)
  • Wheelchair-accessible restaurant

More

  • 7 floors
  • Banquet hall
  • Built in 1200
  • Renovated entire property - June 2024
  • Smoking not allowed
  • Traditional architecture

Room amenities

Bedroom

  • Blackout drapes
  • Down comforter
  • Pillow menu
  • Pillowtop mattress
  • Premium bedding

Bathroom

  • Bathrobes
  • Bidet
  • Hair dryer
  • Private bathroom
  • Rainfall showerhead
  • Shampoo
  • Shower
  • Slippers
  • Soap
  • Toilet paper
  • Toothbrush and toothpaste (on request)
  • Towels provided

Entertainment

  • 43-inch smart TV with satellite channels

Food and drink

  • 24-hour room service
  • Coffee/tea maker
  • Electric kettle
  • Espresso maker
  • Free bottled water
  • Meal delivery service
  • Minibar
  • Restaurant dining guides

More

  • 4G smartphone data speed
  • Air conditioning
  • Connecting rooms available
  • Electrical adapters
  • Heating
  • Laptop-compatible safe
  • Smartphone
  • Soundproofed rooms
  • Unlimited free smartphone calls
  • Unlimited smartphone data usage

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Minimum check-in age: 18

Check-out

Check-out before noon
Late check-out subject to availability
A late check-out fee will be charged

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • This property doesn't allow pets

Property payment types

Important information

Fees

You'll be asked to pay these charges at the property:

  • A tax is imposed by the city: EUR 8.00 per person, per night, up to 7 nights. This tax does not apply to children under 12 years of age.

These are all of the charges provided to us by the property.

Optional extras

These fees and deposits will be charged at check-in, check-out, or the time of service.

  • Valet parking fee: EUR 60 per night (in/out privileges)
  • Early check-in is available for a fee (subject to availability)
  • Late check-out is available for a fee (subject to availability)
  • Hosted evening meal: EUR 120

This list may not be comprehensive. Fees and deposits might not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and cash
Safety features at this property include a fire extinguisher
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room
  • Check-in: 3:00 PM
  • Check-out: noon
  • Minimum check-in age: 18
The front desk is open 24 hours a day. Driving? This property offers valet parking (fees apply).

We should mention

Details about charges, deposits, or other important information:

  • This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession.
  • This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children. If you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room.
  • Charges for extra guests may apply and vary depending on the property's policy.
  • A cash deposit, credit card, or debit card for incidental charges, as well as a government-issued photo ID, may be required at check-in.
  • Special requests are subject to availability at the time of check-in and can't be guaranteed. Certain requests may come with additional charges.
  • This property accepts credit cards and cash.
  • Onsite safety features include a fire extinguisher.

Additional information about polices, regulations, and more:

  • Upon check-in, all guests, including children, must be present to show their passport or government-issued photo ID.
  • Due to national regulations, cash transactions can't exceed EUR 5000 at this property. For additional details, contact the property using the contact information on your booking confirmation.
  • Connecting or adjoining rooms can be requested, but all rooms are subject to availability. Contact the property using the phone number on your booking confirmation.
  • No rollaway or extra beds are available.

National rating

This property has received its official star rating from the local rating authority.

Property is also known as

Floren Hotel Hotel
Floren Luxury Hotel
Floren Hotel Florence
Floren Hotel Hotel Florence

Frequently asked questions

Are free cancellation options available at Floren Hotel?

Floren Hotel offers free cancellation on select room rates. For specific requirements, review the cancellation policy on Orbitz.

How much does it cost to stay at Floren Hotel?

As of Mar 17, 2026, prices found for a 1-night stay for 2 adults at Floren Hotel on Mar 18, 2026 start from $297, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

What is there to do within easy reach of Floren Hotel?

This hotel is situated in Historic Centre of Florence, just steps from Piazza di Santa Maria Novella and Basilica of Santa Maria Novella, and within a short walk of Cathedral of Santa Maria del Fiore. You'll also find Piazza del Duomo and Central Market less than a mile away.

Is there parking available at Floren Hotel?

Yes, valet parking is offered for EUR 60 per night with in/out privileges.

Does Floren Hotel have a casino at the property?

No, Floren Hotel doesn't have a casino.

Will I find an indoor pool at Floren Hotel?

No, there is no indoor pool at this hotel.

What will couples enjoy most about a stay at Floren Hotel?

Amenities that appeal to couples at this hotel include a pillowtop mattress, a meal delivery service, and a minibar.

Are there hot tubs at Floren Hotel?

Yes, some guestrooms at this hotel feature private indoor spa tubs.

Does Floren Hotel have a restaurant with a breakfast menu?

Yes, Floren Hotel serves free buffet breakfast each morning from its restaurant.

Will Floren Hotel allow pets to stay free of charge?

No, pets aren't allowed at Floren Hotel.

Does Floren Hotel have connecting rooms?

Yes, this hotel has connecting guestrooms you can book for your group event or vacation.

How close is the airport from Floren Hotel?

The closest major airport to Floren Hotel is Florence Airport, Peretola (FLR), which is 4.2 mi away (25 minutes by car).

Are there rooms with balconies at Floren Hotel?

Yes, some guestrooms at Floren Hotel offer a deck.

Floren Hotel Reviews

Reviews

9.4

Exceptional

Rating 10 - Excellent. 168 out of 219 reviews
Rating 8 - Good. 35 out of 219 reviews
Rating 6 - Okay. 6 out of 219 reviews
Rating 4 - Poor. 6 out of 219 reviews
Rating 2 - Terrible. 4 out of 219 reviews

9.8/10

Cleanliness

9.8/10

Staff & service

9.2/10

Amenities

9.4/10

Property conditions & facilities

Reviews

10/10 Excellent

Carlos

Traveled with partner
Liked: Cleanliness, amenities, property conditions & facilities
Excelente hotel and service
Stayed 2 nights in Sep 2025

10/10 Excellent

Brenda Miranda, Kingwood

Stayed 2 nights in Dec 2025

10/10 Excellent

Wei

Stayed 2 nights in Dec 2025

10/10 Excellent

Victoria

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The cafe part of the hotel was lovely, the gelato donut and breakfast pastries were just amazing. Ana made a delicious espresso and delivered warm smiles. Very convenient, will definitely be back. I will be back! The Floren Hotel will be part of all future travel. Love Tola
Stayed 2 nights in Nov 2025

10/10 Excellent

Paulo

Traveled with family
Liked: Cleanliness, amenities, property conditions & facilities
One well think hotel room, very new with one wonderful restaurant at value for money.
Stayed 1 night in Nov 2025

10/10 Excellent

Robeidy, COCONUT CREEK

Traveled with family and small children, Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities
Ivan at the restaurant was so helpful and accommodating. It made our stay even better. The hotel was perfect.
Stayed 2 nights in Nov 2025

8/10 Good

Brian

Liked: Cleanliness, amenities, property conditions & facilities
The room was clean, we did not appreciate having to complete a survey within half an hour of getting into the room so we could use the wifi, seemed a bit extortionate and annoyed us. We were not entirely happy to have a smart phone/device owned by the hotel in our room we wondered about our privacy
Stayed 5 nights in Nov 2025

10/10 Excellent

Trevor, Naples

Traveled with partner
Liked: Cleanliness, amenities, property conditions & facilities
Great location, friendly staffs and clean room:)
Stayed 4 nights in Oct 2025

10/10 Excellent

Emmara

Liked: Cleanliness, staff & service, property conditions & facilities
Staff was very helpful, helped with reservations and suggestions. Our room was cleaned very time we left the property. Great location, everything was near by
Stayed 2 nights in Oct 2025

10/10 Excellent

Shabana

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Fantastic hotel, very close to train station and all sites. The staff was great, the room was quite large for European standards, and the breakfast was absolutely amazing. So many buffet options and complimentary a la carte options. We loved our stay. We loved staying here and would do so again.
Stayed 2 nights in Oct 2025

8/10 Good

chad

Stayed 2 nights in Sep 2025

10/10 Excellent

Martina

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I was expecting a good hotel but the service, attention to detail, staff availability, breakfast, just everything blew me away! This is a true gem of a small boutique luxury hotel. The location is perfect and I think this will be my go to place every time I return to Florence! Just a fabulous new discovery that will remain my now not so hidden gem! Compliments to the management and the entire staff!!! This is what hospitality should look like!
Stayed 4 nights in Oct 2025

10/10 Excellent

Kelvie

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The Floren Luxury Hotel was even better than we hoped! Staff went far beyond expectations in every way to meet expectations. Rooms were cleaned and towels refreshed regularly—we’d take the whole rainfall shower home if we could! Breakfast was among the best we’ve ever had; if you like Eggs Benedict or even smoked salmon, this is your place! Fresh fruit, salads, meats, fresh breads and cakes were all available along with eggs any style. Plus you will love the staff; we did.
Stayed 4 nights in Oct 2025

10/10 Excellent

Christian

Traveled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great bar with a great bartender Carmine
Stayed 2 nights in Oct 2025

10/10 Excellent

Junko

Traveled with group
Liked: Amenities
staffs are helpful & friendly, breakfast was awesome, room was spacious and well-equipped, area was walkable to everywhere. highly recommended.
Stayed 3 nights in Oct 2025

10/10 Excellent

Megan

Stayed 3 nights in Oct 2025

10/10 Excellent

Sarah

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful property, excellent staff, and so convenient to the train station and other sites.
Stayed 1 night in Oct 2025

8/10 Good

Paolo

Liked: Cleanliness, staff & service, property conditions & facilities
Great location very nice hotel!
Stayed 3 nights in Oct 2025

10/10 Excellent

Nicola

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 6 nights in Sep 2025

10/10 Excellent

Ali

Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 2 nights in Sep 2025

10/10 Excellent

Richard

Liked: Cleanliness, staff & service, property conditions & facilities
Very convenient to train station
Stayed 4 nights in Sep 2025

10/10 Excellent

LEANA Q

Stayed 3 nights in Sep 2025

10/10 Excellent

GALIT

Traveled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Sep 2025

8/10 Good

Scott

Liked: Staff & service
Stayed 2 nights in Sep 2025

10/10 Excellent

ROBERT

Traveled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
It was in a great part of the city. Very walkable to most everything. Felt very safe and the hotel was beautiful. The staff went over and above to make sure our stay was comfortable. They are the real winners!!
Stayed 3 nights in Sep 2025