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The Prima Hotel Jongno Insadong

Property class: 4

Choose dates to view prices

Photo gallery for The Prima Hotel Jongno Insadong

An indoor cafe with wicker furniture, large windows, and potted plants.
An indoor seating area with tables and chairs, a glass wall with artwork, and a view of the street outside.
A sculpture in a lobby with glass doors and a visible exit sign.
A traditional pavilion with a tiled roof, stone lion statues, and a stone pagoda.
A modern bathroom with a large bathtub, a window with a view of buildings and trees, and a wooden panel on one wall.

Reviews

9.4 out of 10
Exceptional

Popular amenities

  • Parking available

Explore the area

View in a map
46 Ujeongguk-ro, Jongno-gu, Seoul, 03145
  • Place, Insa-dong
    ‪3 min walk‬
  • Place, Gyeongbokgung Palace
    ‪8 min walk‬
  • Place, Myeongdong Street
    ‪14 min walk‬
  • Airport, Seoul (ICN-Incheon Intl.)
    ‪80 min drive‬

Room options

View all photos for Standard Single Room

A hotel room with a bed, bedside table, lamp, and a painting on the wall.

Standard Single Room

9.4 out of 10
Exceptional
(15 reviews)
  • City view
  • 172 sq ft
  • 1 bedroom
  • Sleeps 1
  • 1 Large Twin Bed
  • Free WiFi

View all photos for Standard Double Room

A hotel room with a wooden desk, a bed with white linens, a dark wall, and a window with curtains.

Standard Double Room

9.4 out of 10
Exceptional
(23 reviews)
  • City view
  • 191 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 Queen Bed
  • Free WiFi

View all photos for Standard Twin Room

A hotel room with two beds, a desk, a lamp, and a window with curtains.

Standard Twin Room

9.2 out of 10
Wonderful
(39 reviews)
  • City view
  • 191 sq ft
  • 1 bedroom
  • Sleeps 3
  • 2 Large Twin Beds
  • Free WiFi

View all photos for Superior Twin Room

A hotel room with two beds, a desk with a lamp, a chair, and a window with curtains.

Superior Twin Room

9.6 out of 10
Exceptional
(5 reviews)
  • City view
  • 226 sq ft
  • 1 bedroom
  • Sleeps 3
  • 2 Large Twin Beds
  • Free WiFi

View all photos for Deluxe Double Room

A hotel room with a large bed, a desk with a telephone, and a chair.

Deluxe Double Room

9.2 out of 10
Wonderful
(5 reviews)
  • City view
  • 248 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 Queen Bed
  • Free WiFi

View all photos for Deluxe Twin Room

A hotel room with a bed, a desk, and a lamp.

Deluxe Twin Room

8.6 out of 10
Excellent
(10 reviews)
  • City view
  • 248 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 Large Twin Bed and 1 Queen Bed
  • Free WiFi

View all photos for Family Triple Room

A hotel room with two beds, a desk, a chair, and a TV on the wall.

Family Triple Room

10.0 out of 10
Exceptional
(13 reviews)
  • City view
  • 312 sq ft
  • 1 bedroom
  • Sleeps 4
  • 3 Large Twin Beds
  • Free WiFi

View all photos for Royal Double Room

A modern hotel room with a large bed, a desk, a chair, and a view of the outdoors.

Royal Double Room

9.4 out of 10
Exceptional
(3 reviews)
  • City view
  • 377 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed
  • Free WiFi

View all photos for Royal Suite Room

A modern living room with leather sofas, a glass coffee table, and a bookshelf filled with books.

Royal Suite Room

10.0 out of 10
Exceptional
(3 reviews)
  • City view
  • 743 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed
  • Free WiFi

View all photos for Standard King Room

A hotel room with a bed, a bedside table with a phone and a notepad, a wall-mounted TV, and an air conditioning unit.

Standard King Room

8.4 out of 10
Very good
(5 reviews)
  • City view
  • 191 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 King Bed
  • Free WiFi

View all photos for Family Quadruple Room

A hotel room with three beds, a desk, and a TV.

Family Quadruple Room

10.0 out of 10
Exceptional
(1 review)
  • City view
  • 338 sq ft
  • 1 bedroom
  • Sleeps 5
  • 2 Large Twin Beds and 1 Queen Bed
  • Free WiFi

View all photos for Standard Twin Room

Premium bedding, down comforters, in-room safe, desk

Standard Twin Room

  • Sleeps 2
  • 2 Twin Beds
  • Free WiFi

View all photos for Standard Double Room

Premium bedding, down comforters, in-room safe, desk

Standard Double Room

10.0 out of 10
Exceptional
(1 review)
  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

View all photos for Deluxe Double Room

Premium bedding, down comforters, in-room safe, desk

Deluxe Double Room

  • Sleeps 2
  • 1 Queen Bed
  • Free WiFi

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About the neighborhood

Seoul

Located in Jongno-gu, The Prima Hotel Jongno Insadong is a leisurely stroll from popular sights such as Gyeongbokgung Palace and Gwanghwamun Square. This 4-star hotel has 155 rooms and welcomes guests with a restaurant, free in-room WiFi, and a gym.

What's nearby

  • Insa-dong - 3 min walk - 0.2 miles
  • Gyeongbokgung Palace - 8 min walk - 0.5 miles
  • Gwanghwamun Square - 9 min walk - 0.5 miles
  • Bukchon Hanok Village - 14 min walk - 0.8 miles
  • Myeongdong Street - 14 min walk - 0.8 miles

Getting around

  • Jonggak Station - 3 min walk
  • Seoul Station - 8 min drive
  • Gimpo Intl. Airport (GMP) - 50 min drive

Restaurants

  • ‪Art de Chef - ‬3 min walk
  • ‪결 by Bean Brothers - ‬2 min walk
  • ‪발우공양 - ‬2 min walk
  • ‪은성한정식 - ‬2 min walk
  • ‪Pausée - ‬2 min walk

About this property

The Prima Hotel Jongno Insadong

Renovated in 2024, The Prima Hotel Jongno Insadong offers a gym, free WiFi in public areas, and a business center. Self parking is offered for KRW 10000 per day. The 24-hour front desk has multilingual staff ready to assist with securing valuables, tours or tickets, and luggage storage. Additional amenities include laundry facilities and a banquet hall.
Guests can stay connected with free WiFi. Beds are dressed in premium bedding and down comforters, and bathrooms offer hair dryers and free toiletries. Other amenities include electric kettles, safes, and phones. Change of towels is available on request.
Recreational amenities at the hotel include a fitness center.

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Total with taxes and fees
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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • In-room WiFi speed: 100+ Mbps (good for 1–2 people or up to 6 devices)
  • Available in some public areas: Free WiFi

Parking and transportation

  • Self parking on site (KRW 10,000 per day)

Food and drink

  • Daily buffet breakfast available 7:00 AM to 10:00 AM for a fee: KRW 19,000 for adults and KRW 15,000 for children
  • A coffee shop/cafe
  • A restaurant

Things to do

  • Gym

Family friendly

  • Laundry facilities
  • Mini-fridge
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Laundry facilities
  • Luggage storage
  • Safe at front desk

Guest services

  • Change of bedsheets (on request)
  • Change of towels on request
  • Concierge services
  • Housekeeping (daily)
  • Multilingual staff
  • Tour and ticket assistance

Business services

  • Business center

Accessibility

  • Elevator
  • Smooth flooring in public areas

More

  • 12 floors
  • Banquet hall
  • Renovated entire property - March 2024
  • Smoking not allowed

Room amenities

Bedroom

  • Blackout drapes
  • Down comforter
  • Premium bedding

Bathroom

  • Bathrobes
  • Free toiletries
  • Hair dryer
  • Shampoo
  • Slippers
  • Soap
  • Toilet paper
  • Toilet with electronic bidet
  • Towels provided

Food and drink

  • Electric kettle
  • Free bottled water
  • Mini-fridge
  • Tea bags/instant coffee

More

  • Air conditioning
  • Desk
  • Desk chair
  • Heating
  • Iron/ironing board on request
  • Phone
  • Safe
  • Soundproofed rooms
  • Window screens

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Minimum check-in age: 19

Check-out

Check-out before noon
Late check-out subject to availability
A late check-out fee will be charged

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • This property doesn't allow pets

Property payment types

Important information

Optional extras

These fees and deposits will be charged at check-in, check-out, or the time of service.

  • Fee for buffet breakfast: approximately KRW 19000 for adults and KRW 15000 for children
  • Self parking fee: KRW 10000 per day
  • Early check-in is available for a fee (subject to availability)
  • Late check-out is available for a fee (subject to availability)

This list may not be comprehensive. Fees and deposits might not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards and debit cards; cash is not accepted
Safety features at this property include a fire extinguisher
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room
  • Check-in: 3:00 PM
  • Check-out: noon
  • Minimum check-in age: 19
The front desk is open 24 hours a day. Driving? This property offers parking (fees apply).

We should mention

Details about charges, deposits, or other important information:

  • This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession.
  • This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children. If you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room.
  • Charges for extra guests may apply and vary depending on the property's policy.
  • A cash deposit, credit card, or debit card for incidental charges, as well as a government-issued photo ID, may be required at check-in.
  • Special requests are subject to availability at the time of check-in and can't be guaranteed. Certain requests may come with additional charges.
  • This property accepts credit cards and debit cards. Cash is not accepted. 
  • Onsite safety features include a fire extinguisher.

Property class

Property class, provided by our rating system, is based on property type, amenities, and services.

Property is also known as

The Prima Hotel Jongno Hotel
The Prima Hotel Jongno Seoul
The Prima Hotel Jongno Hotel Seoul

Frequently asked questions

What's there to do within easy reach of The Prima Hotel Jongno Insadong?

This hotel is situated in Jongno-gu within a short 14-minute walk of Myeongdong Street and also 16 minutes on foot from Bukchon Hanok Village. You'll also find Insa-dong and Gyeongbokgung Palace less than a mile away.

How much does it cost to stay at The Prima Hotel Jongno Insadong?

As of Aug 18, 2026, prices found for a 1-night stay for 2 adults at The Prima Hotel Jongno Insadong on Aug 30, 2026 start from $136, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Will I be able to park at The Prima Hotel Jongno?

Yes, parking is offered for KRW 10,000 per day.

Does The Prima Hotel Jongno Insadong have a casino?

No, The Prima Hotel Jongno Insadong doesn't have a casino.

Will I find an indoor pool at The Prima Hotel Jongno Insadong?

No, there is no indoor pool at this hotel.

What will couples enjoy most about a stay at The Prima Hotel Jongno?

Amenities that appeal to couples at this hotel include premium bedding, bathrobes, and slippers.

Are there hot tubs at The Prima Hotel Jongno?

No, there isn't a spa tub at this hotel.

Does The Prima Hotel Jongno Insadong have a restaurant with a breakfast menu?

Yes, The Prima Hotel Jongno Insadong serves buffet breakfast each morning for a surcharge from its restaurant.

Will The Prima Hotel Jongno Insadong allow pets to stay for free?

No, pets aren't allowed at The Prima Hotel Jongno Insadong.

Are there connecting rooms at The Prima Hotel Jongno?

No, there aren't connecting guestrooms at this hotel.

How close is the airport from The Prima Hotel Jongno Insadong?

The closest major airport to The Prima Hotel Jongno Insadong is Gimpo Intl. Airport (GMP), which is 15.7 mi away (50 minutes by car).

Can I book a room with a balcony at The Prima Hotel Jongno?

Yes, some guestrooms at this hotel offer either a balcony and a patio where guests can enjoy city views.

The Prima Hotel Jongno Insadong Reviews

Reviews

9.4

Exceptional

Rating 10 - Excellent. 722 out of 1027 reviews
Rating 8 - Good. 238 out of 1027 reviews
Rating 6 - Okay. 45 out of 1027 reviews
Rating 4 - Poor. 6 out of 1027 reviews
Rating 2 - Terrible. 16 out of 1027 reviews

9.6/10

Cleanliness

9.6/10

Staff & service

9.2/10

Amenities

9.4/10

Property conditions & facilities

Reviews

Verified review

10/10 Excellent

jinny

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I loved the location, room was clean, staff was nice.
Stayed 3 nights in Apr 2026
Verified review

10/10 Excellent

Manuel

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location and friendly staff
Stayed 1 night in Apr 2026
Verified review

10/10 Excellent

Andrew

Liked: Cleanliness, staff & service, property conditions & facilities
Really nice hotel, was almost perfect for a three star!
Stayed 4 nights in May 2026
Verified review

10/10 Excellent

Erin

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
I loved staying here! The staff was so friendly and helpful. I loved it so much I canceled another hotel to stay there longer! Perfect spot in town, clean, and very lovely!
Stayed 2 nights in Apr 2026
Verified review

10/10 Excellent

Ather Haroun El

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The staff were very nice, specially the cleaning lady.
Stayed 8 nights in Apr 2026
Verified review

10/10 Excellent

Erich

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very clean and excellent breakfast options that change daily. Excellent location and short walking distances to major sights.
Stayed 4 nights in Mar 2026
Verified review

10/10 Excellent

Zamira

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
its a great location, close to many amenities, has food on first floor, workout gym and eashing area was a great plus, quiet and clean, very friendly and staff is very helpful to us as foreigners which gave me peace of mind being limited in their language .:. would stay again
Stayed 6 nights in Apr 2026
Verified review

8/10 Good

Serena

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Convenient location
Stayed 3 nights in Apr 2026
Verified review

10/10 Excellent

Ernest

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Location was excellent! If you don't mind walking, a lot of places can be walk to from this place. Staff are all amazing and very helpful! Laundry room was a bonus if you're staying for a longer period of time!
Stayed 4 nights in Apr 2026
Verified review

10/10 Excellent

Miles

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Clean room /staff was welcoming and kind/ they made it feel like my second home. I ONLY stay at Prima
Stayed 8 nights in Mar 2026
Verified review

8/10 Good

Evan

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Breakfast was good. Very clean room. Shower is excellent. Hôtel close to subway.
Stayed 7 nights in May 2026
Verified review

10/10 Excellent

Francis

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Perfect location for our visit. Within walking distance to Gyeongbokgung, Bukchon Hanok Village, and Insadong Culture Street. Clean room and great staff. Thank you!
Stayed 2 nights in Apr 2026
Verified review

10/10 Excellent

Matthew

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
It is in a great location. The rooms had everything you need and plenty of space. It also has coin laundry operated machines which helps for those
Stayed 13 nights in Mar 2026
Verified review

10/10 Excellent

Roxane

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Excellent location and lovely hotel
Stayed 6 nights in Sep 2025
Verified review

10/10 Excellent

Wynny

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The hotel is ideally placed for visits to multiple tourist spots within walking distance.The staff at this hotel were very friendly and helpful. The hotel was clean and the room well maintained. The coffee bar had a small menu but there was always seating and staff were welcoming. The breakfast had plenty of choice and was value for money. I would stay there again.
Stayed 12 nights in Apr 2026
Verified review

10/10 Excellent

Gianna

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Loved the location and an excellent space. Feels bigger than it is. 10/10!
Stayed 7 nights in Apr 2026
Verified review

10/10 Excellent

Andrew

Liked: Cleanliness, amenities, property conditions & facilities
Great location, clean room and facilities.
Stayed 3 nights in Nov 2025
Verified review

10/10 Excellent

Katariina

Liked: Cleanliness, staff & service, amenities
We were really pleased with our stay! The room was very clean and quiet. The location of the hotel is very convinient and many places were in a walking-distance.
Stayed 6 nights in Feb 2026
Verified review

10/10 Excellent

Robert

Tremendous location and a great hotel.
Stayed 4 nights in Oct 2025
Verified review

10/10 Excellent

Roxane

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great staff and location
Stayed 2 nights in Oct 2025
Verified review

10/10 Excellent

Pouya

Liked: Cleanliness, staff & service, property conditions & facilities
Great hotel!
Stayed 1 night in Sep 2025
Verified review

10/10 Excellent

Sarah

Liked: Cleanliness, staff & service, property conditions & facilities
the location is good, It’s especially convenient for first-time visitors to Korea, with many attractions within easy walking distance.
Stayed 2 nights in Jan 2026
Verified review

10/10 Excellent

Brooks

Liked: Cleanliness, amenities, property conditions & facilities
Great staff, great breakfast
Stayed 5 nights in Oct 2025
Verified review

10/10 Excellent

Anahit

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very clean, friendly staff and excellent location.
Stayed 4 nights in Oct 2025
Verified review

10/10 Excellent

Paula

Liked: Cleanliness, staff & service
Clean room and very nice staff
Stayed 9 nights in Nov 2025