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The Frame Hotel La Gioconda Ritrovata

Property class: 4
VIP Access

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Photo gallery for The Frame Hotel La Gioconda Ritrovata

A balcony with a view of a dome-shaped building, a table with a tea set, and a potted plant.
A reception area with a black reception desk, a white vase with flowers, and a staircase with a black and white checkered floor.
A rustic dining area with a wooden table, wine glasses, and a brick wall.
A modern interior with a bench seating area, a small table, and a view through large windows.
A modern hotel lobby with a geometric patterned floor, a grand staircase, and a reception desk.

Reviews

9.6 out of 10
Exceptional

Popular amenities

  • Pet friendly
  • Free WiFi
  • Bar
  • Laundry

Explore the area

View in a map
Via Panzani 2, Duomo, Florence, FI, 50123
  • Place, Piazza di Santa Maria Novella
    ‪2 min walk‬
  • Place, Cathedral of Santa Maria del Fiore
    ‪3 min walk‬
  • Place, Basilica of Santa Maria Novella
    ‪3 min walk‬
  • Airport, Florence (FLR-Peretola)
    ‪16 min drive‬
VIP Access
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  • Expect exceptional service
  • Extra savings and perks for Rewards members
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Room options

View all photos for Superior Double or Twin Room

A hotel room with a bed, a window with curtains, and a wall with a Coca-Cola sign.

Superior Double or Twin Room

9.2 out of 10
Wonderful
(13 reviews)
  • 161 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed OR 2 Twin Beds

View all photos for Economy Room, 1 Large Twin Bed

A modern hotel room with a large bed, a painting on the wall, and a window with curtains.

Economy Room, 1 Large Twin Bed

8.0 out of 10
Very good
(1 review)
  • 140 sq ft
  • Sleeps 2
  • 1 Large Twin Bed

View all photos for Queen Deluxe

A hotel room with a large bed, a window with curtains, and a wall-mounted artwork.

Queen Deluxe

9.6 out of 10
Exceptional
(7 reviews)
  • 194 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 Queen Bed OR 1 Queen Bed and 1 Twin Sofa Bed

View all photos for Suite

A hotel room with a bed, a coffee machine, and a wall-mounted artwork.

Suite

8.8 out of 10
Excellent
(6 reviews)
  • 279 sq ft
  • 1 bedroom
  • Sleeps 4
  • 1 Queen Bed and 1 Double Sofa Bed OR 2 Large Twin Beds and 1 Double Sofa Bed

View all photos for Suite, Terrace

A modern hotel room with a large painting of the Mona Lisa on the wall, a bed with white and brown bedding, and a staircase with a glass railing.

Suite, Terrace

10.0 out of 10
Exceptional
(2 reviews)
  • City view
  • 538 sq ft
  • 1 bedroom
  • Sleeps 6
  • 2 Queen Beds and 1 Double Sofa Bed

View all photos for Deluxe Room

A modern hotel room with a large bed, a seating area, a wardrobe, and a wall-mounted artwork.

Deluxe Room

9.8 out of 10
Exceptional
(10 reviews)
  • 194 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed

View all photos for Suite (Gioconda)

A hotel room with a large painting of the Mona Lisa on the wall, a bed with white and dark bedding, a large window with sheer curtains, and a flat-screen TV mounted on the wall.

Suite (Gioconda)

10.0 out of 10
Exceptional
(1 review)
  • 269 sq ft
  • 1 bedroom
  • Sleeps 3
  • 1 Queen Bed and 1 Twin Sofa Bed

View all photos for SMART

A modern hotel room with a large bed, a painting on the wall, and a window with curtains.

SMART

  • 129 sq ft
  • Sleeps 2
  • 1 Double Bed

DOUBLE DELUXE

  • Sleeps 4

DOUBLE DELUXE PARK VIEW

  • Sleeps 4

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About the neighborhood

Florence

Located in Historic Centre of Florence, The Frame Hotel La Gioconda Ritrovata is adjacent to Piazza di Santa Maria Novella and within a 5-minute walk of other popular sights like Basilica of Santa Maria Novella. This 24-room, 4-star hotel has a bar/lounge and a coffee shop/cafe, along with free in-room WiFi.

What's nearby

  • Piazza di Santa Maria Novella - 2 min walk - 0.1 miles
  • Cathedral of Santa Maria del Fiore - 3 min walk - 0.2 miles
  • Basilica of Santa Maria Novella - 3 min walk - 0.2 miles
  • Piazza della Signoria - 6 min walk - 0.4 miles
  • Piazza del Duomo - 6 min walk - 0.4 miles

Getting around

  • Unità Tram Stop - 3 min walk
  • Florence (ZMS-Santa Maria Novella Train Station) - 6 min walk
  • Florence Airport, Peretola (FLR) - 24 min drive

Restaurants

  • ‪Starbucks - ‬1 min walk
  • ‪Osteria e Vinaino Cicalone - ‬3 min walk
  • ‪Cantinetta Antinori - ‬2 min walk
  • ‪Banki Ramen - ‬2 min walk
  • ‪Ciro & Sons - ‬3 min walk

About this property

The Frame Hotel La Gioconda Ritrovata

At The Frame Hotel La Gioconda Ritrovata, guests have access to free WiFi in public areas, coffee in a common area, and laundry facilities. Airport transportation is made easy with an airport shuttle (available 24 hours) for EUR 80 per person one-way. Multilingual staff at the front desk are standing by 24/7 to help with concierge services, dry cleaning/laundry, and luggage storage. If you like to take your furry friend along on your adventures, this pet-friendly property offers food and water bowls. This family-friendly hotel also has a vending machine.
40-inch Smart TVs come with digital channels, and guests can stay connected with free WiFi. Bathrooms offer hair dryers, free toiletries, bathrobes, and slippers. Other standard amenities include minibars, espresso makers, and safes.
The recreational activities listed below are available either on site or nearby; fees may apply.

Similar properties

View from property
Hotel Santa Maria Novella
Historic Centre of Florence
  • Breakfast included
  • Pet friendly
  • Free WiFi
  • Air conditioning
9.6 out of 10, Exceptional, 1,004 reviews
$394 nightly
The price is $449
Oct 12 - Oct 13
Total with taxes and fees
Hotel Santa Maria Novella

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transportation

  • Offsite parking available from 7:00 AM to midnight (EUR 30 per night)
  • 24-hour roundtrip airport shuttle on request for a surcharge
  • Onsite parking options include a garage

Food and drink

  • Daily buffet breakfast available 7:30 AM to 11:00 AM for a fee: EUR 20 for adults and EUR 10 for children
  • A bar/lounge
  • A coffee shop/cafe
  • Coffee and tea in common areas
  • Hosted evening meal available daily for a fee of EUR 30; reservation required
  • Snack bar/deli

Family friendly

  • In-room babysitting (surcharge)
  • Laundry facilities
  • Snack bar/deli
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Laundry facilities
  • Luggage storage
  • Safe at front desk
  • Vending machine

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Proposal/romance packages
  • Tour and ticket assistance
  • Turndown service

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Accessible airport shuttle
  • Elevator (29 inch wide door)
  • Visual alarms in hallways
  • Well-lit path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible lounge
  • Wheelchair-accessible path to elevator
  • Wheelchair-accessible registration desk
  • Wheelchairs on site

More

  • Smoking not allowed
  • Tuscan architecture

Room amenities

Bedroom

  • Bedsheets provided
  • Blackout drapes

Bathroom

  • Bathrobes
  • Bidet
  • Free toiletries
  • Hair dryer
  • Slippers
  • Toothbrush and toothpaste (on request)
  • Towels provided

Entertainment

  • 40-inch smart TV with digital channels

Food and drink

  • Champagne service
  • Coffee/tea maker
  • Electric kettle
  • Espresso maker
  • Limited room service
  • Minibar

More

  • Air conditioning
  • Desk
  • Heating
  • Phone
  • Safe
  • Soundproofed rooms

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: midnight

Late check-in subject to availability

Minimum check-in age: 18

Check-out

Check-out before noon

Contactless check-out available

Special check-in instructions

This property offers transfers from the airport (surcharges may apply); to arrange pick-up, guests must contact the property 72 hours prior to arrival, using the contact information on the booking confirmation

Guests must contact the property in advance for check-in instructions; front desk staff will greet guests on arrival at the property

To make arrangements for check-in please contact the property at least 24 hours before arrival using the information on the booking confirmation

Information provided by the property may be translated using automated translation tools

Guests booked in Half Board rates receive set menu dinner for guests age 15 and older in the booking. Dinner is provided by the restaurant next door, served in the hotel. Dinner fees for children age 14 and younger are collected at the property.

Access methods

Staffed front desk

Pets

  • This property welcomes pets for EUR 10 per pet, per night
  • Dogs and cats only
  • 1 total pets
  • Food and water bowls are available
  • Restrictions apply
  • For more information, guests can reach out to the property at the number on the booking confirmation
  • Service animals exempt from fees

Children and extra beds

  • One child 6 years old or younger stays free when using existing bedding

Property payment types

Important information

Fees

You'll be asked to pay these charges at the property:

  • A tax is imposed by the city: EUR 7.00 per person, per night, up to 7 nights. This tax does not apply to children under 12 years of age.

These are all of the charges provided to us by the property.

Optional extras

These fees and deposits will be charged at check-in, check-out, or the time of service.

  • Fee for buffet breakfast: approximately EUR 20 for adults and EUR 10 for children
  • Airport shuttle fee: EUR 80 per person (one-way)
  • Nearby parking fee: EUR 30.00 per night (492 ft away; open 7:00 AM to midnight)
  • Pet fee: EUR 10 per pet, per night
  • Service animals are exempt from fees
  • Hosted evening meal: EUR 30

This list may not be comprehensive. Fees and deposits might not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards, and cash
Safety features at this property include a fire extinguisher, a smoke detector, and a security system
This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children; if you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room
Please note that cultural norms and guest policies may differ by country and by property; the policies listed are provided by the property
  • Check-in: 3:00 PM
  • Check-out: noon
  • Minimum check-in age: 18
The front desk is open 24 hours a day. For convenient arrivals and departures, you can take advantage of the airport shuttle (available 24 hours), which is offered for a fee.
Property Registration Number IT048017A19ICEWVFV

We should mention

Details about charges, deposits, or other important information:

  • This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession.
  • This property has outdoor spaces, such as balconies, patios, terraces which may not be suitable for children. If you have concerns, we recommend contacting the property prior to your arrival to confirm they can accommodate you in a suitable room.
  • Charges for extra guests may apply and vary depending on the property's policy.
  • A cash deposit, credit card, or debit card for incidental charges, as well as a government-issued photo ID, may be required at check-in.
  • Special requests are subject to availability at the time of check-in and can't be guaranteed. Certain requests may come with additional charges.
  • This property accepts credit cards, debit cards, and cash.
  • Onsite safety features include a fire extinguisher, a smoke detector, and a security system.

Additional information about polices, regulations, and more:

  • Upon check-in, all guests, including children, must be present to show their passport or government-issued photo ID.
  • Due to national regulations, cash transactions can't exceed EUR 5000 at this property. For additional details, contact the property using the contact information on your booking confirmation.
  • Registered guests are the only ones allowed in guestrooms.
  • No rollaway or extra beds are available.

Property class

This property has received its official star rating from the local rating authority.

Property is also known as

FRAME Hotel Florence

FRAME Hotel Florence

FRAME Hotel

FRAME Florence

Hotel The FRAME Hotel Florence

Florence The FRAME Hotel Hotel

Hotel The FRAME Hotel

The FRAME Hotel Florence

FRAME

The FRAME Hotel Hotel

The FRAME Hotel Florence

The FRAME Hotel Hotel Florence

Frequently asked questions

Is a free cancellation option available at The Frame Hotel La Gioconda Ritrovata?

The Frame Hotel La Gioconda Ritrovata provides free cancellation on certain room rates. If you'd like to learn more, review the cancellation policy on our site.

How much does it cost to stay at The Frame Hotel La Gioconda Ritrovata?

As of Sep 18, 2026, prices found for a 1-night stay for 2 adults at The Frame Hotel La Gioconda Ritrovata on Oct 18, 2026 start from $374, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

What's there to do around The Frame Hotel La Gioconda Ritrovata?

This hotel is situated in Historic Centre of Florence, just steps from Piazza di Santa Maria Novella and Basilica of Santa Maria Novella, and within a short walk of Piazza del Duomo. You'll also find Ponte Vecchio and Cathedral of Santa Maria del Fiore less than a mile away.

Does The Frame Hotel La Gioconda Ritrovata include a casino at the property?

No, The Frame Hotel La Gioconda Ritrovata doesn't have a casino.

Will I find an indoor pool at The Frame Hotel La Gioconda Ritrovata?

No, there is no indoor pool at this hotel.

Does The Frame Hotel La Gioconda Ritrovata have a restaurant that serves breakfast?

Yes, The Frame Hotel La Gioconda Ritrovata serves buffet breakfast each morning for a surcharge from its cafe.

Will The Frame Hotel La Gioconda Ritrovata allow pets to stay for free?

Although they can't stay for free, cats and dogs are welcome at The Frame Hotel La Gioconda Ritrovata for a fee of EUR 10 per pet, per night. The property also provides food and water bowls.

Where is the closest airport to The Frame Hotel La Gioconda Ritrovata?

The closest major airport to The Frame Hotel La Gioconda Ritrovata is Florence Airport, Peretola (FLR), which is 4.3 mi away (24 minutes by car).

The Frame Hotel La Gioconda Ritrovata Reviews

Reviews

9.6

Exceptional

Rating 10 - Excellent. 593 out of 709 reviews
Rating 8 - Good. 85 out of 709 reviews
Rating 6 - Okay. 17 out of 709 reviews
Rating 4 - Poor. 10 out of 709 reviews
Rating 2 - Terrible. 4 out of 709 reviews

9.8/10

Cleanliness

9.8/10

Staff & service

9.4/10

Amenities

9.6/10

Property conditions & facilities

Reviews

Verified review

10/10 Excellent

frederico

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very good lication, hotel is new, small but nice
Stayed 5 nights in May 2026
Verified review

10/10 Excellent

Paula

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We loved the vibe and history of the hotel. Staff were very helpful.
Stayed 5 nights in May 2026
Verified review

10/10 Excellent

Hyo Jin

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Staffs are super friendly and the location is perfect. Strongly recommend
Stayed 2 nights in May 2026
Verified review

10/10 Excellent

ANA G

Liked: Cleanliness, staff & service, amenities
Amazing place to stay, great service and location
Stayed 2 nights in Feb 2026
Verified review

10/10 Excellent

Maria

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Room was clean and comfortable, staff extremely friendly and helpful!
Stayed 3 nights in Mar 2026
Verified review

10/10 Excellent

Jose

Liked: Cleanliness, staff & service, property conditions & facilities
great location
Stayed 1 night in Mar 2026
Verified review

10/10 Excellent

Brian

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The Frame Hotel is in a perfect location. It seems brand new and the style is very cool and fitting for Florence. Staff is so friendly and helpful, it feels like it is family run! Highly recommend!
Stayed 3 nights in May 2026
Verified review

10/10 Excellent

Connor

Liked: Cleanliness, amenities, property conditions & facilities
Immaculate room condition, very friendly staff, great recommendations for food & such a good location.
Stayed 4 nights in Jan 2026
Verified review

10/10 Excellent

Stephen

Liked: Cleanliness, staff & service, property conditions & facilities
Great stay!
Stayed 4 nights in Nov 2025
Verified review

10/10 Excellent

Keith

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very helpful staff. Loved the wine vending machine in the cellar. Comfy bed. Very nice bathroom. Great access to all the tourist hotspots. Excellent aircon. Very good breakfast.
Stayed 1 night in May 2026
Verified review

10/10 Excellent

Anastasia

Liked: Cleanliness, staff & service, amenities
Clean room, lovely staff, great breakfast.
Stayed 1 night in Nov 2025
Verified review

10/10 Excellent

Karl

Liked: Cleanliness, staff & service, property conditions & facilities
The staff was great
Stayed 2 nights in Mar 2026
Verified review

10/10 Excellent

Eric

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Front desk staff was very friendly throughout our stay. Room was clean and well-stocked. Cute little hotel right in the heart of the city!
Stayed 2 nights in Mar 2026
Verified review

10/10 Excellent

George

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The Rooms were large and spacious, very clean the location is 6 minutes away walking distance from Duomo and Piazza de la República and 5 mins away from Medici basilica and the main Train station. There is a mini market Carrefour close by if you need anything. The staff were very nice and cordial helped us a lot with Train info ( we did a day trip to Pisa) and headed to Venice on the fast train. I would stay there again.
Stayed 3 nights in Jun 2026
Verified review

10/10 Excellent

Teresa

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Super cute and very clean. And so close to everything
Stayed 2 nights in Apr 2026
Verified review

10/10 Excellent

Yuehan

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Staff was so nice! Room was clean and well maintained. Location is great would definitely come back
Stayed 2 nights in Mar 2026
Verified review

10/10 Excellent

Adrian

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Personnel was Amazing! They immediately recommended us places to go eat and help us with the reservations as well. I will stay here again for sure. Very close to the cathedral
Stayed 2 nights in Apr 2026
Verified review

10/10 Excellent

Stacy

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Awesome location right near the duomo and everything you need. Great hotel room. Clean and updated. Breakfast was a little pricey if not included but plenty of cafes very close by. Highly recommend!
Stayed 1 night in Apr 2026
Verified review

10/10 Excellent

Federico

Liked: Cleanliness, property conditions & facilities
Great hotel
Stayed 2 nights in Oct 2025
Verified review

10/10 Excellent

Skyanne

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Our stay at The FRAME was nothing less than amazing! The staff was friendly and helpful. Daniel went above and beyond to help make our stay and our vacation the BEST! He recommended restaurants, made reservations and helped book train travel.
Stayed 9 nights in Apr 2026
Verified review

10/10 Excellent

Matt

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The location is great, especially when arriving into the train station. While the entry is on a busy street, the location is great and fairly central within the city. All staff was very nice, especially the woman who greeted us at breakfast every day. The property was clean and the daily cleaning service was excellent.
Stayed 2 nights in Apr 2026
Verified review

10/10 Excellent

Nicolette

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Gorgeous property - photos don’t do it justice. Outstanding location and the staff were phenomenal- 10/10 would recommend.
Stayed 2 nights in Mar 2026
Verified review

10/10 Excellent

Joanne

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great location, close to the centre of Florence and the train station. Staff were very friendly and helpful, buffet breakfast was lovely. There is a cellar with wine vending machine which is a really nice place to relax with friends. Will definitely stay again.
Stayed 1 night in Mar 2026
Verified review

10/10 Excellent

Mathias

Liked: Cleanliness, amenities, property conditions & facilities
Amazing staff, great location, spacious modern room
Stayed 3 nights in Dec 2025
Verified review

10/10 Excellent

Matthew

Liked: Cleanliness, staff & service, amenities
Amazing room and fantastic location!! Will definitely be back!
Stayed 2 nights in Jan 2026