Advertising
Opportunities
Resources
Impression-based
Unit
Unit Size
ROS
Targeted
Micro-targeted
Skyscraper
120x600
$30
$50
$65
Vertical banner
120x240
$25
$45
$50
Banner
468x60
$25
$45
$55
Square button
125x125
$20
$40
$45
Small banner
299x42
 
$40
$45
Rectangle
180x150
 
$55
$60
Confirmation and
pre-trip e-mails
125x125
 
$50
$55
Featured sponsor
Custom
 
$50
$65
Cross-sell logo
Custom
 
$40
$45
Fixed Sponsorship
Unit
Unit Size
Term
Prices vary
by placement.

Beginning at
$5,000
Text link
Custom
Daily
Deal of the Week
Custom
Weekly
Deals e-mail banner
468x60
Weekly
Deals e-mail text link
Custom
Weekly
Great deals
Custom
Monthly
Airline sponsor
Custom
Monthly
Hotel sponsor
Custom
Monthly
Travel box
195x120
Monthly
Page sponsorship
Custom
Quarterly
Offline
· All prices are net.
· Volume discounts are available.
· Frequency capping is available at a 25% premium above rate card.
· Advertiser is responsible for any third-party serving costs.
· First-time advertisers may be required to pre-pay.
· Rates are subject to change at any time.
· ROS (run of site) - Ads appear on a random rotation throughout the site.
· Targeted - Ads appear in a specific area or page of the site, or they appear ROS for customers who have
searched for travel to/from a destination that you wish to target.
· Micro-targeted - Ads appear in a specific area or page of the site when customers have searched for travel
to/from a destination that you wish to target.
· CPM (cost per thousand impressions) - An impression is recorded any time a creative unit is displayed in a
browser.
· Fixed Sponsorship - Ad unit will display for all available impressions for the specified placement. Impression
levels vary according to user base, transaction activity and seasonality.