Advertising
Opportunities
Resources
As online hotel bookings explode, Orbitz has established itself as one of the top destinations for hotel shoppers.
Advertising with us can keep your property or chain top of mind for customers. We've outlined a combination of ad
placements below designed to help you move inventory and generate revenue.
Reach customers before they begin the hotel search
process. This page provides a great opportunity for hotel
branding and name recognition
Opportunities include:
  • Hotel sponsor: The most prominent position on the page allows you to spotlight your hotel.
  • 299x42 banner: This top-of-the-page unit extends your reach to the broadest number of hotel searchers.
Hotel results placements provide the opportunity to sell your hotel to the most targeted audience. You may opt to extend your reach to the general hotel searcher, or narrow your audience to customers who have searched for your hotel's destination. These targeted placements are perfect for hotels located in markets not highlighted through the hotel city pages, and are a great compliment for hotels utilizing the city pages
Opportunities include:
  • Featured sponsor: This integrated position combines an image with text to communicate your message to the customer.
  • 120x600 skyscraper: Popular because of its high click-through rate, this large unit provides the most space for your marketing message.
  • 468x60 banner: This universal standard banner is great for campaigns running across various sites.
These prime real estate opportunities on Orbitz provide the best avenues to target customers who are searching for lodging in the city or neighborhood in which your hotel is located. These placements have proven to be successful at driving hotel transactions.
Opportunities include:
  • Hotel sponsor: Most prominent placement to feature your hotel.
  • Featured sponsor: This integrated position combines an image with text to communicate your message to the customer.
  • 120x600 skyscraper: Popular because of its high click-through rate, this large unit provides the most space for your marketing message.
  • 468x60 banner: This universal standard banner is great for campaigns running across various sites.
Destination pages offer the opportunity to feature your
hotel in a specific destination.
Opportunities include:
  • Page sponsorship: This prominent placement offers high visibility on the destination page of your choice.
  • "Great Deals": Boasting a high click-through rate, this integrated position attracts customers searching for interesting deals in their chosen destination.
  • Travel box: This large ad unit provides a destination-targeted opportunity to reach your desired audience.
  • Text link: This integrated position provides cost-effective targeting for your message.
  • 468x60 banner: Positioned at the top of the page, this targeted banner is great for campaigns running across various sites.
Orbitz destination pages include:
  • Florida
  • Caribbean
  • Europe
  • Hawaii
  • Mexico
  • Las Vegas
  • United Kingdom
  • Ski Travel
  • Golf
  • Gay Travel
All hotel advertising will link to a hotel landing page
created by Orbitz. This page will combine graphical
representations of your hotel, its logo, as well as a large
area to highlight the features of your hotel with
compelling text. Included on the landing page is a
search engine populated with your properties that will
return exclusive search results for your hotel.